Electronic tags allow retailers to change prices and update product information efficiently and quickly. Liquid Crystal Display (LCD) is widely used in the electronic shelf label (ESL) market. They provide real-time updates and are remotely controlled by retailers to manage pricing and promotion. The E-paper technology uses small segments to create larger displays. The advantages of E-paper are they can be operated for long periods without charging or replacement. As they have wide viewing angles, it gets easy to read from different distances and angles in lightning conditions, including sunlight. E-paper displays provide a unique in-store experience to create dynamic and interactive demonstrations that engage customers and improve their shopping experience.
In hypermarkets, ESLs give accurate and efficient pricing updates over a large number of products. This saves time and reduces errors with manually updating paper tags. ESLs can also be combined with other retail technologies, such as providing real-time stock information and automated ordering and restocking processes. In the supermarket industry, ESLs help to reduce pricing errors, improve pricing accuracy, and streamline the price updating process. ESLs also help retailers optimize pricing strategies and quickly respond to changes in market conditions. In non-food retail stores, ESLs help to track inventory and pricing and update pricing and promotions in real-time. ESLs can be used in electronic stores to display product information for electronic devices such as smartphones, tablets, and laptops. It also keeps track of inventory and pricing of home décor, furniture, appliances, sports equipment, clothing, and accessories.
The COVID-19 pandemic had a positive impact on the electronic shelf label market. Due to lockdown and social distancing measures, the demand for e-commerce increased. Due to the social distancing measures, retailers adopted ESLs to reduce contact and interaction between customers and employees. The pandemic caused supply chain disruptions & shortage of products which made it difficult for retailers to keep prices up to date. ESLs allow retailers to update prices easily and quickly without manual changes.
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Non-Food Retail Stores
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