Livestock Monitoring Market Size, Share & Trends Analysis Report By Animal (Bovine, Poultry), By Solution (Hardware, Software), By Application (Milking Management), By Sector (Dairy), By Region, And Segment Forecasts, 2025 - 2030

Livestock Monitoring Market Size & Trends

The global livestock monitoring market size was valued at USD 4.42 billion in 2024 and is anticipated to grow at a CAGR of 11.8% from 2025 to 2030. Key factors expected to drive the market include technological advancements, rising support initiatives, growing focus on preventive livestock monitoring, and increasing dairy & meat consumption.

The primary driver for this market is the growing technological advancements in livestock monitoring.

These advancements are in various forms, such as hands-free monitoring, automated technologies, penetration of artificial intelligence (AI), and implementation of novel technologies, including drones, to name a few. For instance, in April 2023, Advantech Co. Ltd. launched a system that uses AI for early monitoring and detection of health complications in livestock. This system uses artificial intelligence (AI) and infrared vision to measure each cow's body temperature.

The system provides access to veterinary professionals and delivers daily scanning of farm animals along with comprehensive findings. It enhances the lives of farmers and their livestock as well as the general food security of their communities, with the potential for future expansion to identify growth, feeding, and environmental conditions.

Furthermore, in February 2024, the Universitat Autònoma de Barcelona (UAB), with funding from the EU, developed a platform called ClearFarm. It monitors a wide range of factors related to the behavior of the animals, their physical and mental health, their impact on the environment, and their productivity through various sensors installed throughout the farms and on the animals. The platform gathers this data and employs an algorithm to provide precise, audience-specific information on animal welfare. On one hand, a website gives farmers access to up-to-date information on the health of the animals, with an emphasis on indicators of danger that can help them anticipate issues and implement solutions. The field of cattle management is going to experience a substantial change as a result of such developments. These methods are ground-breaking for safeguarding animals from preventable diseases and are an initial effort towards strengthening animal welfare.

Apart from the growing technological advancements, this market is also driven by the support initiatives taken by various other entities in this industry to enhance the monitoring of livestock animals like cattle, poultry, and pigs. For instance, in April 2024, the Government of Punjab, India partnered with Brazilian experts for curbing diseases in livestock animals. With the help of proper monitoring tools, these initiatives aim to monitor and study occurrence of diseases in livestock and formulate prevention & management plans to prevent possible outbreaks. This partnership will also explore joint development of vaccines & other veterinary medicines.

In January 2023, Astrocast partnered with Digitanimal for development of livestock monitoring solution known as Satellite IoT (SatIoT). The two companies are collaborating jointly to commercialize a tracking device that links to the worldwide satellite network of Astrocast. Farmers can track livestock remotely with the help of the SatIoT-based collar. They will be able to manage their herds and implement remote farming techniques. The companies aim to enable every farmer worldwide to track and connect their animals to the cloud.

Moreover, in December 2024, the USDA initiated a monitoring and surveillance program in the U.S. to track the spread of avian influenza in the livestock population. Under this program, farmers and producers are required to conduct weekly monitoring and testing of the herd to ensure timely detection and treatment of the disease. By encouraging innovative monitoring tools and technologies, these kinds of initiatives drive the market by helping farmers track and manage their herds with greater proficiency and by lowering the possibility of disease outbreaks.

Market Concentration & Characteristics

The degree of innovation in the livestock monitoring market is estimated be very high. This can be owed to growing development of livestock monitoring systems with advanced and evolving technologies like AI, Internet-of-things (IoT), and drones, among others. With no dearth of challenges in this livestock management industry, innovators are encouraged to develop efficient tools to improve current practices.

The industry is experiencing low-moderate level of M&A activities. Larger companies are making an attempt to dominate the industry space by acquiring comparatively smaller companies. Such activities also act as revenue boosting factor to their product portfolios by either enhancing the existing solution or induction of new solution. For instance, in March 2024, GEA acquired CattleEye, an agricultural software company that uses AI to monitor dairy cows. This system uses a 2D camera and software to analyze cows' movement and body data to help farmers assess their herd's health.

Impact of regulation is moderate in this industry. Regulations impact livestock monitoring systems by guaranteeing adherence to environmental, health, and safety standards, safeguarding personal information, and advancing animal welfare. They affect economic costs, market access, and innovation; adherence provides a competitive advantage. To remain compliant and viable in the market, companies require to stay up to date with changes in regulations. The global authorities are actively working to improve regulations and initiate programs to increase farmers' adoption of these technologies while maintaining meticulous supervision.

The industry has a high level of product substitutes. The deciding factor for the adoption of these technologies is their cost to the farmer. Despite the presence of some globally recognized players like Delaval, GEA, and Affimilk Ltd., each country has alternative solutions to rival the international brands. These domestic companies capture the country-level market by providing livestock monitoring solutions at a cheaper cost, hence increasing the competition.

Animal Insights

The bovine segment led the market and held the largest revenue share of 51.6% in 2024, driven by the increased demand for livestock monitoring solutions, largely due to rising consumption of beef and dairy products. To guarantee safety and stop the spread of disease, these dairy and beef products must be of the highest caliber, and as a result, they are constantly inspected by several public and private organizations. Additionally, the use of livestock monitors for disease prevention has increased due to consumers' and farmers' growing awareness, which is contributing to the segment's growth.

The poultry segment is expected to grow at a significant CAGR of 11.4% over the forecast period. The high consumption of poultry products daily is a major factor contributing to the growth of this segment. The high demand for poultry products and growing consumer awareness regarding quality products have increased the demand for animal health and monitoring. According to the U.S. Census Bureau, the U.S. population is anticipated to increase from 319 million in 2014 to 417 million in 2060. This increase in population is expected to raise the demand for poultry products further.

Solution Insights

The hardware segment dominated the market with the largest revenue share of 42.6% in 2024. Sensors, GPS/RFIDs, and other hardware solutions are the sub-segments of the hardware segment. Many countries around the globe depend on animals like sheep, cattle, and buffalo for economic purposes, which makes it critical for farmers to implement efficient and effective methods to increase animal productivity and lower the rate of animal disease. This is the segment's primary driving force. The fact that hardware solutions don't harm animals or the environment makes them appealing to many farmers who raise livestock. Products like GPS/RFIDs are the least invasive but most effective in monitoring the whole livestock on a farm.

The software segment is expected to grow at a CAGR of 12.0% over the forecast period. This segment is further bifurcated into on-premise and cloud-based on the modality. The primary driver of this segment over the forecast period is the increased adoption of cloud-based software for monitoring livestock animals. Previously, on-premise software was used on farms; however, due to the advancement of technologies, the use of cloud software has recently increased. This can be attributed to ease of operation, low ownership & maintenance costs, fast connectivity, and easy accessibility. In addition, to cope with the dynamic world, a cloud-based approach provides hassle-free and easy-to-immediate app updates for the latest releases.

Application Insights

The milking management segment held the dominant position in the market and accounted for the largest revenue share of 24.3% in 2024. Its crucial role in dairy revenue and productivity gains accounts for its dominance. Technological developments in data analytics and automated milking systems improve farm management and monitoring effectiveness. These systems enhance animal health by identifying issues and reducing stress. They also save labor costs and connect traceability and quality standards requirements. Their adoption is further fueled by the growing consumer demand for premium dairy products and the scalability of these solutions, which provide a substantial return on investment.

The behavioral monitoring segment is expected to grow at the fastest CAGR of 13.0% over the forecast period. Amidst the growing importance of preventive veterinary health among animal owners, analysis of livestock behavior patterns is set to gain traction in the market. Any disease triggers an animal to alter its usual behavior, such as sleeping in different places, withdrawing from the herd, or modifying its eating schedule. A farmer can easily identify and keep an eye on an animal thanks to sensors that identify changes in the animal's body. In behavioral monitoring, animals' movements are tracked and identified by the installed sensors. These records help farmers with potential decision-making, like seeking advice from a veterinarian. Furthermore, they also receive alerts from sensors via messages or other channels. For example, accelerometers-which track an animal's movements and activities-can be used by farmers to study how the animals move.

Sector Insights

The dairy segment led the market and held the largest revenue share of 51.5% in 2024. The dairy sector is dominated by countries like India and China, among others. These countries are the leading producers of milk and have the largest bovine population in the world. These factors result in the adoption of various advanced technologies in ensuring that the dairy production does not get affected due to health complications. Authorities in these countries collaborate with global experts to ensure effective monitoring and treatment practices are used for the livestock population. Furthermore, the segment is also driven by the large-scale consumption of dairy products like milk, cheese, and others. For example, according to 2023 data by FAO, between the period 1992 to 2022 the production of milk has increased by about 77% owing the high demand.

The meat segment is anticipated to grow at a CAGR of 12.0% over the forecast period. This can be attributed to two main factors: increasing meat consumption and substantial growth in meat production. For instance, according to data forecasts by OECD, global meat production is estimated to grow 14% by 2030. Furthermore, according to July 2024 data by USDA, pork meat production in China is estimated to grow at a rate of 56% higher in 2024 compared to 2020. These factors drive the producers to implement best animal health monitoring practices, providing a lucrative market growth.

Regional Insights

North America livestock monitoring dominated the global market with the largest revenue share of 28.2% in 2024, due to the increased demand for technology to monitor sick animals due to the prevalence of zoonotic diseases. With 18.0% of the world's production in 2023, the U.S. is the world's top producer of bovine meat, according to data released by National Beef Wire in June 2024. This factor motivates the need to stop foodborne and zoonotic illnesses linked to livestock animals. Furthermore, the market is expanding due to the steady advancements in sensor technology.

U.S. Livestock Monitoring Market Trends

The livestock monitoring market in the U.S. led the North American market and held the largest revenue share in 2024, driven by increasing animal health care spending and the rising adoption of livestock monitoring equipment for production animals. According to USDA, farm production expenditure accounted for USD 452.7 billion in 2022, a 15.2% rise in comparison USD 392.9 billion in 2021. In addition, increasing demand for milk production is anticipated to boost the market. According to International Service for the Acquisition of Agri-biotech Applications (ISAAA), the demand for meat and milk production is anticipated to double by 2050 in developing countries, where the population is expected to double. This increasing demand in the future is expected to drive the country’s market growth.

Asia Pacific Livestock Monitoring Market Trends

Asia Pacific livestock monitoring market is expected to grow at the fastest CAGR of 15.3% over the forecast period. The Asia Pacific region's population is growing, its metropolitan centers are becoming more quickly urbanized, its disposable income is rising, and these factors have combined to increase the proportion of food consumed derived from animals. Additionally, the region has profited from global livestock production constantly since the 1900s, and growth in this area is predicted to continue during the forecast period. Furthermore, the region's market growth can be ascribed to the notably elevated population of cattle. The demand for meat and milk production has increased due to the large population of livestock.

Europe Livestock Monitoring Market Trends

The European livestock monitoring market is expected to grow significantly over the forecast period, due to favorable trade organizations, like the European Free Trade Association (EFTA), between Liechtenstein, Iceland, Norway, & Switzerland, which have facilitated trade between countries and increased growth opportunities in the region. With rising awareness and environmental issues, Europe is experiencing the growth of milk-producing cattle. According to 2023 publications from The Vegan Society, about 2.6 million individuals, i.e., 3.2% of the population of Germany, are vegans, and this trend is expected to rise in the future. This has raised the demand for milk and its derivatives, to fulfill calcium & protein requirements, creating new avenues for regional market growth.

Key Livestock Monitoring Company Insights

Companies in this industry are actively involved in bringing novel technologies into the livestock monitoring industry. They are engaged in launching novel and enhanced solutions to disrupt the market by providing better alternatives to the existing products. Industry players are also forming crucial alliances with other players to either develop innovative technologies or enhance their existing products to dominate the market.

• Afimilk Ltd. designs and manufactures cutting-edge technologies such as automated milking systems, cow monitoring sensors, and herd management software. Its offerings enable real-time data collection on animal health, fertility, and milk production, optimizing productivity and welfare.

• BouMatic specializes in developing and manufacturing innovative dairy equipment and livestock monitoring systems for dairy producers. Its product portfolio includes milking parlors, automated milking systems, cow activity monitors, and milk cooling solutions.

Recent Developments

• In January 2025, Nedap launched Nedap New Zealand, to transform dairy farming through advanced livestock monitoring. It operates with local businesses offering cow collars, sort gates, and cloud software powered by its cutting-edge technology to the New Zealand market.

• In July 2024, Nova Dairy launched a comprehensive initiative to enhance animal welfare in its cattle supply chain. The program focuses on educating farmers about best practices in cattle management, emphasizing the

  benefits of free-grazing for improved cattle health, productivity, and mental well-being.

• In July 2024, Fancom and OptiFarm announced a strategic collaboration that enhanced livestock monitoring through artificial intelligence. The partnership focused on testing a model that predicted farm conditions based on three days of data, offering insights into the following 15 minutes.

• In April 2024, BouMatic announced a partnership with Brolis Sensor Technology to integrate Brolis’s in-line milk analyzer into BouMatic’s Gemini UP milking robot and other systems.

• In April 2024, Merck Animal Health introduced SENSEHUB Dairy Youngstock, a breakthrough in livestock monitoring technology for dairy calves from birth to 12 months. Using advanced ear tags and proprietary algorithms, the system enabled 24/7 livestock monitoring, helping farmers quickly detect calves needing attention and intervene early.

• In January 2024, Nikon launched NiLIMO, a platform that utilizes AI to enable farmers to monitor their livestock animals for 24 hours and 365 days of the year. The AI used in this system notifies the owner during the livestock's calving period.

• In January 2024, Practo India launched Verdant Impact, an animal husbandry platform for livestock with RFID-based health monitoring and telemedicine features.

• In September 2023, John Deere and DeLaval partnered to develop a digital system for farm and herd monitoring of dairy operations. 

Livestock Monitoring Market Report Scope

Global Livestock Monitoring Market Report Segmentation

This report forecasts revenue growth at global, regional and country level and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global livestock monitoring market report based on animal, solution, application, sector, and region:

• Animal Outlook (Revenue, USD Million, 2018 - 2030)

  • Bovine

  • Poultry

  • Swine

  • Other Animals

• Solution Outlook (Revenue, USD Million, 2018 - 2030)

  • Hardware

    • Sensors

    • GPS/RFID

    • Other Hardware

  • Software

    • On-Premise

    • Cloud

  • Services

• Application Outlook (Revenue, USD Million, 2018 - 2030)

  • Milking Management

  • Breeding Management

  • Feeding Management

  • Health Monitoring

  • Behavioral Monitoring

  • Other Applications

• Sector Outlook (Revenue, USD Million, 2018 - 2030)

  • Dairy

  • Meat

  • Other Sectors

• Regional Outlook (Revenue, USD Million, 2018 - 2030)

  • North America

    • U.S.

    • Canada

    • Mexico

  • Europe

    • UK

    • Germany

    • France

    • Italy

    • Spain

    • Denmark

    • Norway

    • Sweden

  • Asia Pacific

    • Japan

    • China

    • India

    • Australia

    • South Korea

    • Thailand

  • Latin America

    • Brazil

    • Argentina

  • Middle East & Africa

    • South Africa

    • Saudi Arabia

    • UAE

    • Kuwait