Aesthetic Medicine Market Size, Share & Trends Report

Aesthetic Medicine Market Size, Share & Trends Analysis Report By Procedure Type (Invasive Procedures, Non-invasive Procedures), By Region (North America, Europe, APAC, MEA, LATAM), And Segment Forecasts, 2019 - 2026

  • Published Date: Dec, 2019
  • Base Year for Estimate: 2018
  • Report ID: 978-1-68038-733-9
  • Format: Electronic (PDF)
  • Historical Data: 2015 - 2017
  • Number of Pages: 130

Report Overview

The global aesthetic medicine market size was valued at USD 52.5 billion in 2018 and is anticipated to expand at a CAGR of 8.9% over the forecast period. Innovation in aesthetic devices in the past decade has led to growth in demand for aesthetic treatments. The introduction of technically advanced products, such as non-invasive body contouring systems using controlled cooling technology is projected to create growth opportunities for the market in near future.

Moreover, the rise in disposable income has boosted the demand for cosmetic surgeries, thereby accelerating market growth. Rising population prone to experiencing signs of aging coupled with rising consciousness about physical appearance is anticipated to further drive the demand for aesthetic medicine. The trend of combination treatments in aesthetics is on a rise. Aesthetics is now being combined with lasers and radiofrequency to achieve smoother and sustained results.

Germany aesthetic medicine market

Growth in population between the ages 30 and 65 years is anticipated to boot the number of target consumers with signs of aging, such as wrinkles, lack of skin elasticity and dark spots. For instance, according to the Central Intelligence Agency (CIA) World Factbook, around 39.9% of the total German population was aged between 25 to 54 years and around 15.0% of the population was aged between 55 to 65 years in 2018. This factor is anticipated to drive the demand for aesthetic medicine from the country in the forthcoming years.

Moreover, the need for improved aesthetics in the rapidly rising working-class population is likely to boost the usage of aesthetic medicine over the forecast period. According to Statista, U.S. alone had a working population of 155.76 million in 2018. With improving employment rates especially in the emerging markets, the market is anticipated to witness lucrative growth over the forecast period. However, the side effects associated with aesthetic procedures are likely to continue negatively impacting the consumer preference index.

Procedure Type Insights

Non-invasive procedures segment dominated the aesthetic medicine market in 2018 and is expected to register the fastest CAGR over the forecast period. According to the 2017 Plastic Surgery Statistics Report, in U.S., around 15.7 million minimally invasive cosmetic procedures were performed during the same year, around 2% more than 2016. This highlights the rise in number of minimally invasive cosmetic procedures being performed, such as laser hair removal, microdermabrasion, and botox injections. As per a Plastic Surgery Statistics Report, botox injection is considered as the top minimally invasive cosmetic procedure with more than 7.4 million procedures performed in the U.S. in 2018. This has led to high demand for minimally invasive or non-invasive procedures, propelling the overall market growth.

Invasive procedures, such as liposuction, breast augmentation, and nose reshaping, among others are some of the popular aesthetic procedures. Rise in number of men and women wanting to improve their aesthetic appearance has been fueling the demand for liposuction procedures or devices. According to a 2017 Plastic Surgery Statistics Report by the American Society of Plastic Surgeons, liposuction was among the top five cosmetic procedures in 2017 with over 246,354 procedures being performed during that year. Since 2006, breast augmentation is the top cosmetic surgical procedure according to the Plastic Surgery Statistics Report 2018.

Regional Insights

In 2018, North America accounted for the largest market share in terms of revenue. Well-developed healthcare infrastructure, adoption of cosmetic procedures, increasing prevalence of skin disorders, and the presence of board certified and skilled cosmetic surgeons in the region are some of the major factors contributing to the growth. According to the American Society of Plastic Surgeons (ASPS), U.S. is reported to top the list of countries with the maximum number of cosmetic surgeons in the world in the year 2017. Awareness regarding aesthetic appeal and rising consciousness regarding outward appearance is also significantly contributing to the regional market growth.

Global aesthetic medicine market

Asia Pacific is anticipated to register the fastest CAGR of 10.8% over the forecast period, owing to a large number of surgical procedures performed in South Korea, Japan, and China each year. Availability of skilled professionals, advanced techniques, and cheaper treatment costs are anticipated to attract more customers. China and India have the largest population pool aged between 30 and 65 years. Moreover, rising disposable income coupled with presence of a large pool of working population is generating demand for aesthetic procedures in these countries, further fueling the regional market growth.

Key Companies & Market Share Insights

The market is highly fragmented in nature with many local players competing with international players. However, strict regulatory approval process is challenging new product entries. Some of the key players contributing to the global market include Allergan, Hologic (cynosure), Johnson & Johnson, Galderma, Lumenis, Solta medical, Syneron candela, and Alma Laser.

Rapid adoption of advanced devices for improved treatment, and technological advancements are the primary parameters affecting the competitive nature of the market for aesthetic medicine. In addition, the major players frequently engage in mergers and acquisitions to retain market share and to diversify the product portfolio.

Aesthetic Medicine Market Report Scope

Report Attribute


Market size value in 2020

USD 61.5 billion

Revenue forecast in 2026

USD 103.3 billion

Growth Rate

CAGR of 8.9% from 2019 to 2026

Base year for estimation


Historical data

2015 - 2017

Forecast period

2019 - 2026

Quantitative units

Revenue in USD million and CAGR from 2019 to 2026

Report coverage

Revenue forecast, company share, competitive landscape, growth factors and trends

Segments covered

Procedure type, region

Regional scope

North America; Europe; Asia Pacific; Latin America; Middle East & Africa

Country scope

U.S.; Canada; U.K.; Germany; France; Italy; Spain; China; India; Japan; South Korea; Australia; Brazil; Mexico; Argentina; South Africa; Saudi Arabia; UAE

Key companies profiled

Allergan; Hologic (cynosure); Johnson & Johnson; Galderma; Lumenis; Solta medical; Syneron candela; Alma Laser

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Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2014 to 2026. For the purpose of this study, Grand View Research has segmented the global aesthetic medicine market report on the basis of procedure type and region:

  • Procedure Type Outlook (Revenue, USD Million, 2015 - 2026)

    • Invasive Procedures

      • Breast augmentation

      • Liposuction

      • Nose reshaping

      • Eyelid Surgery

      • Tummy tuck

      • Others

    • Non-invasive Procedures

      • Botox injections

      • Soft tissue fillers

      • Chemical peel

      • Laser hair removal

      • Microdermabrasion

      • Others

  • Regional Outlook (Revenue, USD Million, 2015 - 2026)

    • North America

      • U.S.

      • Canada

    • Europe

      • U.K.

      • Germany

      • France

      • Italy

      • Spain

    • Asia Pacific

      • Japan

      • China

      • India

      • South Korea

      • Australia

    • Latin America

      • Brazil

      • Mexico

      • Argentina

    • Middle East & Africa

      • South Africa

      • Saudi Arabia

      • UAE

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