Payment Orchestration Platform Market Size, Share & Trends Analysis Report By Type (B2B, B2C), By Functionalities (Risk Management, Advanced Analytics & Reporting), By End-use (BFSI, E-commerce), And Segment Forecasts, 2023 - 2030

Report Overview

The global payment orchestration platform market size was valued at USD 1.13 billion in 2022 and is expected to expand at a compound annual growth rate (CAGR) of 24.7% from 2023 to 2030. The growing prevalence of e-commerce platforms is driving the industry during the forecast period as e-commerce vendors are adopting Payment Orchestration Platforms (POPs) to ensure consumer security and payment integrity. Moreover, the increasing penetration of smartphones and the internet contributes significantly to the market’s development. The growing utilization of smartphones for online transactions through digital payment platforms is expected to propel industry growth. Payment orchestration platforms are assisting vendors in fast-tracking Buy Now Pay Later (BNPL) payments.

As a result, the increasing popularity of the BNPL platform among vendors worldwide is one of the key factors fueling the market expansion. POPs help consumers by offering convenience and flexibility to pay for merchant services. Merchants are equally keen about the adoption of BNPL as this point-of-sale credit helps them with higher customer conversion rates by lifting average ticket sales. Hence, payment orchestration providers allow businesses to deploy the BNPL platform without many technological developments. The smartphones and internet penetration worldwide are anticipated to create further growth opportunities for the industry. Moreover, many businesses across the globe are taking steps to improve their business models.

For instance, in November 2021, a JP Morgan Chase study found that nearly 25% of the United States’ small- and medium-sized businesses have implemented more payment options to appeal to customers. Hence, the increasing usage of payment orchestration platforms to develop a digital payment ecosystem plays a significant role in industry development. Payment orchestration platforms enable merchants to unlock local partnerships by allowing them to master complex payment methods, making things simple and easier. This means allowing customers to pay with different currencies and payment options, regardless of location. For merchants, POP simplifies back-end processes, protects them from failed payments, and reduces operational costs.

Thus, the platform is essential for a more fluid and frictionless payment process, thereby driving market growth. However, the growing adoption of digital payment platforms coexists with a persisting challenge for merchants as they have to deal with cyber threats and fraudulent activities. This challenge obstructs the overall industry growth. However, several merchants and platforms are integrating various solutions for mitigating the losses, which occur due to such incidences. For instance, in June 2022, INETCO BullzAI was chosen by RedAbierta, a prominent fintech company, to protect the integrity of its payment channels.

COVID-19 Impact Analysis

The COVID-19 pandemic has boosted the trend of financial transactions becoming more digital. The popularity of payment orchestration platforms is increasing as organizations across the globe adopt them to offer their customers a seamless payment experience with multiple payment options and maintain their payment integrity. For managing things effectively at a large scale, several businesses globally are going with payment orchestration services to ensure payment security and safety. Therefore, the industry is anticipated to witness continuous growth post-pandemic.

Type Insights

On the basis of type, the global industry is further segmented into B2C, B2B, and C2C. The B2B type segment dominated the industry in 2022 and accounted for the largest share of more than 62.0% of the global revenue. The segment is anticipated to retain its leading industry position throughout the forecast years. The expansion of global trade has accelerated the need for B2B payments among businesses and is expected to create growth opportunities for POPs. Moreover, businesses are looking forward to dealing with different nations to expand their operations, thereby boosting international business transactions.

In addition, the increasing use of technology in B2B payments and growing developments in small- & medium-sized organizations are also boosting segment growth. The B2C segment is expected to register the fastest growth rate during the forecast period. The rising adoption of digital payments, such as digital wallets, mobile banking, and cashless trends are anticipated to boost the segment growth significantly. Furthermore, the growth of the e-commerce industry is intertwined with the penetration of digital payment platforms. In line with this, customers are inclined toward online shopping as it saves them from the hassle of going to physical stores.

Functionalities Insights

On the basis of functionalities, the industry has been further categorized into cross-border transactions, risk management, and advanced analytics & reporting. The cross-border transactions functionalities segment dominated the industry in 2022 and accounted for the maximum share of more than 45.0% of the global revenue. The high growth of this segment can be attributed to the high financial inclusion and the growth of digital remittances across the globe. Many developing nations rely mainly on remittances as a foreign income source, thereby allowing them to build their assets.

Moreover, as per the World Bank data, in 2020, the total global remittances amounted to USD 702 billion, despite the negative effect due to the pandemic, indicating the increase in cross-border transactions. The advanced analytics & reporting segment is expected to register the fastest growth during the forecast period. The growing demand for AI-powered centralized dashboards for business efficiency is expected to boost segment growth. Several businesses across the globe are adopting AI-enabled POPs to process payment transactions. For instance, ESW, a global DTC e-commerce business, selected APEXX Global as the primary processor of their payment transactions carried out in the U.S. and Canada.

End-use Insights

The BFSI segment dominated the market in 2022 and accounted for a share of more than 32.0% of the global revenue. Instant, online, and easier payments are considered the way of future banking. These trends have evolved based on the developments of newer business models and POP features, such as greater connectivity, responsiveness, reliability, and security for financial services. Furthermore, as per EQUINIX, a global digital infrastructure company, payment orchestration platform is modernizing traditional core banking solutions, and around 85% of the IT budgets at banks are aimed at maintaining the integrity of their payment system.

Thus, investments in BFSI for payment security are expected to propel the BFSI segment growth. The e-commerce segment is anticipated to register the fastest growth rate during the forecast period. Changing customer expectations towards payment experiences while shopping online is expected to create growth opportunities for the segment in this period. In line with this, several e-commerce merchants are finding ways to differentiate their services in the market. Moreover, these merchants are focusing on offering a variety of quick payment options. These aforementioned factors are expected to propel the segment's growth.

Regional Insights

North America dominated the global industry in 2022 and accounted for the maximum share of more than 31.0% of the overall revenue. The dominance of this region can be attributed to the presence of several prominent players across North America along with the rising need to prevent fraudulent activities due to the growing cybercrimes. For instance, in June 2022, Spreedly, a payment orchestration provider, in collaboration with Mastercard, launched its Network Tokenization payment program, enabled by Mastercard’s MDES for vendors across North America. The new offering enables customers and merchants across North America to choose network tokens for maintaining payment integrity.

This, in turn, is further creating growth opportunities for the regional market. The Asia Pacific is expected to register the fastest growth rate during the forecast period. This growth is attributed to the growing e-commerce sector and increased foreign investments in this region. In addition, numerous fintech players are launching POP for e-commerce merchants in the Asia Pacific, which will further boost the regional market growth. For instance, in Jan 2021, Payoneer, Inc. announced its new POP, available for e-commerce vendors across Asia Pacific, to accept international payments through various providers.

Key Companies & Market Share Insights

The global industry is highly competitive and is characterized by the presence of several prominent players. Payment orchestration providers are exploring various methods to improve their services, including new product releases and strategic alliances. For instance, in June 2022, Trustly, a key player in open banking payments, announced its partnership with Gr4vy, Inc., a prominent payment orchestration platform provider. This partnership allows Gr4vy’s merchants to add Trustly as a payment option, thereby bringing more flexibility to their customers. Several venture capital firms are funding payment orchestration companies, which helps them enhance their market growth.

For instance, in June 2022, a payment orchestration platform, IXOPAY, partnered with Concardis/Nets, a Payment Service Provider (PSP) that provides a complete service for digital payments. Through this cooperation, merchants are expected to have access to Concardis/Nets solutions support and access to IXOPAY’s more complicated installations. Moreover, with this new partnership, IXOPAY’s presence across the globe has expanded. Some of the leading players in the global payment orchestration market are:

• CellPoint Digital

• IXOLIT Group

• Payoneer Inc.

• APEXX Fintech Ltd.

• Rebilly

• Spreedly

• Modo Payments

• Akurateco

• BNT Soft

• aye4fin GmbH

Payment Orchestration Platform Market Report Scope

Global Payment Orchestration Platform Market Segmentation

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For the purpose of this study, Grand View Research has segmented the global payment orchestration platform market report based on type, functionalities, end-use, and region:

• Type Outlook (Revenue, USD Million, 2017 - 2030)

  • B2B

  • B2C

  • C2C

• Functionalities Outlook (Revenue, USD Million, 2017 - 2030)

  • Cross Border Transactions

  • Risk Management

  • Advanced Analytics & Reporting

• End-use Outlook (Revenue, USD Million, 2017 - 2030)

  • BFSI

  • E-commerce

  • Healthcare

  • Travel & Hospitality

  • Others

• Regional Outlook (Revenue, USD Million, 2017 - 2030)

  • North America

    • U.S.

    • Canada

  • Europe

    • Germany

    • U.K.

  • Asia Pacific

    • China

    • India

    • Japan

  • Latin America

    • Brazil

  • Middle East & Africa