The global phytogenics market is anticipated to witness substantial growth owing to its increasing application in animal feed on account of growing demand for meat over the forecast period. Phytogenics are natural growth promoters derived from spices, herbs, and other plants. They have antimicrobial, antiviral, and anti-oxidative properties which result in reduced pathogenic bacteria and well-balanced gut microflora. Animal feed industry growth on account of rising consumption of meat coupled with increasing expenditure on breed management is expected to have a positive impact on the market over the forecast period. Rising fortification of phytogenics in bovine feed on account of adding flavor and inducing high feed intake for growth and reproductive performance is expected to have a positive impact on the market. Rising importance of improving eggshell quality and preventing poultry diseases is anticipated to amplify the market demand. Improvement in the quality of cheese and butter through addition of phytogenics in cattle feed is expected to have a positive impact on the market. Growing application of phytogenics in pet food for treating allergies in animals and improving their overall health is foreseen to have a positive impact on the market over the forecast period. Reduction in ammonia emissions from animals by application of certain phytogenics such as saponins is expected to tap new applications over the forecast period. Rising concerns over the application of synthetic antibiotics have resulted in increasing application of natural antibiotics and are expected to enhance market growth.
Growing demand for phytogenics in the production of essential oils, which are widely used in human and animal food, is expected to have a positive impact on the market. Increasing fortification in feed for ruminants on account of reducing methane gas formation and improving feed efficiency for inducing environmental safety and lower feed costs is expected to drive the phytogenics market. Rising R&D expenditure in application of phytogenics as a feed in aquaculture has shown efficient and cost-effective diets, and thus likely to open new market avenues over the forecast period. Growing demand for prebiotic ingredients such as inulin and mannan oligosaccharides (MOS) in the animal feed industry is expected to hamper the market over the next seven years.
Asia Pacific is expected to be a major market over the forecast period. Rising domestic meat production in India and China is expected to increase farming for cattle, poultry, and swine species and is likely to fuel the market demand over the forecast period. Growing fish industry in Japan on account of the launch of the Basic Fisheries Plan of 2007 is expected to augment the phytogenics market growth in over the forecast period. Increasing importance of Halal standards in the food and beverage industry of Middle East is expected to increase the application of naturally derived products and is expected to have a positive impact on the market. Stringent regulatory norms towards ban on the application of antibiotics as animal growth promoters (AGP) in Europe are anticipated to support the market growth. In March 2015, European Commission lifted the quota on dairy production which is expected to promote the production of milk products in the region. Increasing production of dairy products is expected to fuel the market demand over the next seven years. Rising agricultural production in countries of Latin America, such as Brazil, Mexico, Costa Rica, and Ecuador, on account of implementation of agroecology technologies, is expected to ensure raw material access and is anticipated to open new opportunities for phytogenic market players over the forecast period. The regulatory support in Brazil aimed at increasing beef production output is expected to promote cattle farming at domestic level and is expected to promote market growth.
Key players in the phytogenics market include Biomin, Delacon, Kemin, Phytobiotics, Pancosma, Dostofarm and DuPont. In April 2010, Biomin introduced its new product, Biomin P.E.P., incorporated with the encapsulation technology of essential oils. In October 2010, Meridian launched Orego-Stim range of phytogenics animal feed in Brazil aimed at improving bovine growth performance. In February 2012, the European Commission approved the use of Fresta F, an animal feed additive manufactured by Delacon Biotechnik, aimed at improving bovine health and growth performance. In March 2013, Delacon Biotechnik launched two phytogenics feed additives, Actifor Boost and Actifor Power aimed at improving the performance of ruminants.
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Restrictions on manufacturing activities due to the advent of the COVID-19 pandemic shall cause a slump in the supply of feed, as well as its additives. The current stagnation in supply is, in turn, detrimental against the backdrop of ever-increasing demand for essential food products such as dairy and meat. The report will account for Covid19 as a key market contributor.