Soda Maker Market Size, Share & Trends Analysis Report By Mode Of Operation (Electric, Manual), By Distribution Channel (Online, Offline), By Region, And Segment Forecasts, 2023 - 2030

Soda Maker Market Size & Trends

The global soda maker market size was estimated at USD 870.6 million in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 7.5% from 2023 to 2030. A soda maker, also known as a carbonation system or a sparkling water maker, is a device used to carbonate water and create carbonated beverages at home. It typically consists of a carbonation unit, a bottle or container for holding water, and sometimes flavoring options. The basic operation of a soda maker involves adding water to the bottle or container, inserting it into the carbonation unit, and releasing pressurized carbon dioxide (CO₂) gas into the water. CO₂ dissolves in the water, creating carbonation or fizz. The user can control the amount of carbonation by adjusting the duration or number of times the CO₂ is released.

The popularity of soda makers has increased as they offer convenience, customization, and the ability to reduce plastic waste associated with store-bought sodas. Brands like SodaStream are leading the share in the market, providing various models and flavor options for consumers to choose from.

The COVID-19 pandemic led to disruptions in global supply chains, including manufacturing and distribution. This could have impacted the availability of soda makers and related components, leading to potential delays or limited product options. With lockdowns, social distancing measures, and restrictions on dining out, more people were spending time at home during the pandemic. This led to an increased interest in at-home activities, including making homemade beverages. As a result, the demand for soda makers and other home carbonation systems may have seen a boost.

Mode of Operation Insights

Based on mode of operation, the manual segment dominated the market with a revenue of USD 645.8 million in 2022. These soda makers are designed specifically for home use. They are typically compact, countertop devices that allow users to carbonate water and create carbonated beverages in small batches. Manual soda makers are often preferred by individuals who enjoy the hands-on experience of creating their own carbonated drinks and who prefer a more compact and portable option for home use. They are typically easy to use and offer the flexibility to adjust the level of carbonation according to personal preference.

However, the appeal of electric soda makers lies in their ease of use and consistent carbonation. With the automated process, users can achieve precise levels of carbonation with minimal effort. Electric soda makers may also offer additional features, such as adjustable carbonation settings, flavor dispensers, and digital displays for monitoring carbonation levels. Such factors are expected to boost its demand over the forecasted period.

Distribution Channel Insights

Based on distribution channel, the offline segment dominated the market with a revenue of USD 621.7 million in 2022. Supermarkets and hypermarkets are ideal distribution channels for soda maker due to their wide reach and convenience. These outlets offer a one-stop shopping experience, allowing customers to easily access a variety of modes of operation, including different brands and types of bottled water. Consumers are increasingly seeking healthier and more sophisticated beverage options, and soda maker has emerged as a popular choice. These outlets offer a one-stop shopping experience, allowing customers to easily access a variety of product types, including different brands globally.

The online channel is expected to exhibit the fastest CAGR of 8.8% during the forecasted period. Online platforms have a global reach, enabling manufacturers to target a broader audience beyond their local markets. This expanded reach can lead to increased brand awareness and potential sales growth. Moreover, online channels often facilitate direct-to-consumer sales, eliminating the need for intermediaries and reducing distribution costs. This can result in competitive pricing and higher profit margins for manufacturers, further driving sales.

Regional Insights

North America held the largest revenue of USD 315.9 million in 2022. Increasing awareness about health and wellness among consumers in the U.S. and Canada is one of the major factors driving the demand for soda makers. Many Americans are seeking healthier beverage alternatives and reducing their consumption of sugary drinks like soda. This trend is driven by various factors, including increased awareness about the health risks associated with excessive sugar intake, concerns about artificial sweeteners, and a growing interest in overall well-being.

Beverage companies have responded to the demand by introducing a wide range of flavored sparkling water products, often infused with natural flavors or fruit essences. These products provide a range of flavor profiles while remaining low in calories and sugar, appealing to health-conscious consumers. Also, strategic partnerships by key market players and renowned soft-drink brands such as Coca-Cola and Pepsi are expected to enhance the consumption of flavored soda water among Americans.In December 2021, Drinkmate, a renowned manufacturer of carbonated water for residential usage announced a partnership with the North American operating wing of the Coca-Cola Company for a joint promotion with Smartwater. The company's special bundle features smartwater and flavored water enhancers through the Amazon-only promotion. 

Europe accounted for a revenue share of 31.54% in 2022. The popularity of soda water in Europe can be attributed to several factors. Firstly, European consumers often prioritize the consumption of natural and healthier beverages. Carbonated water is seen as a more wholesome alternative to sugary soft drinks, aligning with the increasing demand for healthier choices. Furthermore, the abundance of natural mineral springs in many European countries has contributed to the popularity of carbonated water. Mineral water, sourced from underground springs and naturally carbonated, is highly regarded for its perceived health benefits and is consumed both for its taste and potential therapeutic properties.

Key Companies & Market Share Insights

The soda maker industry is characterized by the presence of some exclusive companies with a strong presence across the U.S. and Europe, such asSodaStream Inc.; Hamilton Beach Brands Holding Company; iSi GmbH; Spärkel Beverage Systems; and AARKE AB.

• In December 2022, Glacier Fresh, a world-renowned provider of water filtration solutions announced the launch of ‘Sparkin Cold Soda Maker’. The soda maker is specifically designed for home use and offers chilled sparkling water with a manual touch of a button.

• In February 2022, Karcher announced the investment in Mysoda, the Finnish manufacturer of sparkling water solutions. The company announced a round of funding with means to accelerate its growth on a global platform and benefit from the competencies of Karcher in different strategic sectors.

Soda Maker Market Report Scope

Global Soda Maker Market Report Segmentation

This report forecasts revenue growth at global, regional & country levels and provides an analysis of the latest trends and opportunities in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global soda maker market report based on mode of operation, distribution channel, and region:

• Mode of Operation Outlook (Revenue, USD Million, 2017 - 2030)

  • Manual

  • Electric

• Distribution Channel Outlook (Revenue, USD Million, 2017 - 2030)

  • Online

  • Offline

• Regional Outlook (Revenue, USD Million, 2017 - 2030)

  • North America

    • U.S.

  • Europe

    • Germany

    • Sweden

    • UK

    • France

  • Asia Pacific

    • China

    • India

  • Central & South America

  • Middle East & Africa