Workwear Market Size, Share & Trends Analysis Report By Product (Apparel, Footwear), By Application (Chemical, Power, Biological), By Demography (Men, Women), By Region, And Segment Forecasts, 2022 - 2030

Research Methodology

A three-pronged approach was followed for deducing the workwear market estimates and forecasts. The process has three steps: information procurement, analysis, and validation. The whole process is cyclical, and steps repeat until the estimates are validated. The three steps are explained in detail below:

Information procurement: Information procurement is one of the most extensive and important stages in our research process, and quality data is critical for accurate analysis. We followed a multi-channel data collection process for workwear market to gather the most reliable and current information possible.

• We buy access to paid databases such as Hoover’s and Factiva for company financials, industry information, white papers, industry journals, SME journals, and more.
• We tap into Grand View’s proprietary database of data points and insights from active and archived monitoring and reporting.
• We conduct primary research with industry experts through questionnaires and one-on-one phone interviews.
• We pull from reliable secondary sources such as white papers and government statistics, published by organizations like WHO, NGOs, World Bank, etc., Key Opinion Leaders (KoL) publications, company filings, investor documents, and more.
• We purchase and review investor analyst reports, broker reports, academic commentary, government quotes, and wealth management publications for insightful third-party perspectives.

Analysis: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilized different methods of workwear market data depending on the type of information we’re trying to uncover in our research.

• Market Research Efforts: Bottom-up Approach for estimating and forecasting demand size and opportunity, top-down Approach for new product forecasting and penetration, and combined approach of both Bottom-up and Top-down for full coverage analysis.

• Value-Chain-Based Sizing & Forecasting: Supply-side estimates for understanding potential revenue through competitive benchmarking, forecasting, and penetration modeling.

• Demand-side estimates for identifying parent and ancillary markets, segment modeling, and heuristic forecasting.

• Qualitative Functional Deployment (QFD) Modelling for market share assessment.

Market formulation and validation: We mine the data collected to establish baselines for forecasting, identify trends and opportunities, gain insight into consumer demographics and drivers, and so much more. We utilize different methods of data analysis depending on the type of information we’re trying to uncover in our research.

• Market Formulation: This step involves the finalization of market numbers. This step on an internal level is designed to manage outputs from the Data Analysis step.

• Data Normalization: The final market estimates and forecasts are then aligned and sent to industry experts, in-panel quality control managers for validation.

• This step also entails the finalization of the report scope and data representation pattern.

• Validation: The process entails multiple levels of validation. All these steps run in parallel, and the study is forwarded for publishing only if all three levels render validated results.

Workwear Market Categorization:

The workwear market was categorized into four segments, namely product (Apparel, Footwear), demography (Men, Women), application (Chemical, Power, Food & Beverage, Biological), and region (North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa).

Segment Market Methodology:

The workwear market was segmented into product, demography, application, and regions. The demand at a segment level was deduced using a funnel method. Concepts like the TAM, SAM, SOM, etc., were put into practice to understand the demand. We at GVR deploy three methods to deduce market estimates and determine forecasts. These methods are explained below:

Market research approaches: Bottom-up

• Demand estimation of each product across countries/regions summed up to from the total market.

• Variable analysis for demand forecast.

• Demand estimation via analyzing paid database, and company financials either via annual reports or paid database.

• Primary interviews for data revalidation and insight collection.

Market research approaches: Top-down

• Used extensively for new product forecasting or analyzing penetration levels.

• Tool used invoice product flow and penetration models Use of regression multi-variant analysis for forecasting Involves extensive use of paid and public databases.

• Primary interviews and vendor-based primary research for variable impact analysis.

Market research approaches: Combined

• This is the most common method. We apply concepts from both the top-down and bottom-up approaches to arrive at a viable conclusion.

Regional Market Methodology:

The workwear market was analyzed at a regional level. The globe was divided into North America, Europe, Asia Pacific, Central & South America, and Middle East & Africa, keeping in focus variables like consumption patterns, export-import regulations, consumer expectations, etc. These regions were further divided into eight countries, namely, the U.S.; Canada; Mexico; Germany; the UK; India; China; Brazil.

All three above-mentioned market research methodologies were applied to arrive at regional-level conclusions. The regions were then summed up to form the global market.

Workwear market companies & financials:

The workwear market was analyzed via companies operating in the sector. Analyzing these companies and cross-referencing them to the demand equation helped us validate our assumptions and conclusions. Key market players analyzed include:

• Carhartt, Inc.: The company is a workwear manufacturing company that was founded in Michigan, U.S. in 1889. The company is engaged in the manufacturing of work clothes such as jackets, coats, coveralls, vest shirts, jeans, dungarees, fire-resistant clothing, safety glasses, and hunting clothing. Carhartt has been expanding its brand with continuous innovations and a commitment to produce high-quality durable products. The company has seven manufacturing units across the U.S. and more than 4500 employees worldwide. Over the past 15 years, the workwear company has manufactured more than 80 million garments. In the year 2018, Carhartt increased consumer access to its workwear durables with the launch of its new e-commerce site in Europe. With the help of a Netherlands-based distribution center, the Carhartt European website will cater to consumers in all 28 European countries.

• Aramark: The company is a U.S.-based global provider of food, facilities, and uniform services to clients across a wide range of industries, including education, healthcare, business, sports, and leisure. Aramark was founded in 1959 and is headquartered in Philadelphia, Pennsylvania. Aramark has a presence in more than 20 countries across the globe, with an employee strength of approximately 280,000 catering to the needs of thousands of clients worldwide. The company provides services to 89% of the Fortune 500 companies. Its food services include providing fresh warm meals to students; its facilities services include providing maintenance, custodial, and engineering solutions to clients around the world. Aramark’s uniform services include providing uniforms and workplace supplies to schools, colleges, and businesses and helping enhance customer experience.

• Alsico Group is a Belgium-based workwear/PPE manufacturing company and is headquartered in Ronse, Belgium. The company provides high-quality, washable industrial workwear. Alsico Group has 10 business units across North America, Europe, Africa, and Asia and sales offices in over 30 countries across these regions. The company caters to numerous customers from various industries like craft, foot trade clothing, hotel and catering, local authorities, microelectronics, and healthcare. It is an authorized distributor for laundry, linen rentals, linen companies, and linen resellers, among others, Overall Alsico’s clothing collection is divided into 3 segments which are CARE, INDUSTRY, and IMAGE. In the care sector, it covers different fashionable clothing lines. Next comes the industry collection which contains a large range of PPE (CE certified) but also basic & functional wear. The last one is the IMAGE collection mainly focuses on professionals from hotels, caterers, and the service sector.

• Alexandra: The company was established in 1854 and has its headquarters in Bristol, England. In 2010 Alexandra, along with its sister companies Dimensions and Yaffy, was acquired by the American retail clothing giant Men's Wearhouse. Currently, the company serves more than 45,000 businesses with an extensive range of workwear and has over 200 product lines. The products offered by the company can be categorized into healthcare, hospitality, businesswear, leisurewear, workwear & PPE, and beauty & spa. It manufactures a wide range of personal protective equipment and workwear for several industries, including engineering, manufacturing, and food trade & production. All these products are manufactured by keeping industry standards at the highest priority.

• A. Lafont SAS: The company has its headquarters in Gliese, France, and manufactures workwear and focuses on technological innovations to provide high-quality work wearable and comfortable & durable garments to its consumers. The company manufactures workwear products keeping in mind the working conditions and safety of its customers at their workplace. In the workwear category, A. Lafont SAS manufactures high-quality durable garments, that help manual laborers to work freely and safely. The company was earlier part of the André group, which was sold to the Wagram equity partners group and finally, it was bought by the Cepovett group which is a clothing manufacturing company in March 2016.

• Aditya Birla Group: The company has its headquarters in Worli Mumbai, Maharashtra, India. The group has a presence in over 36 countries and more than 120,000 employees worldwide. It serves various industries, including metal, pulp and fiber, chemicals, textiles, carbon black, telecom, and cement. Today, over 50% of the group’s revenue comes from overseas operations that span across countries from North and South America, Africa, and Asia. The group is a world leader in aluminum rolling, viscose staple fiber, and carbon black production. Aditya Birla Fashion and Retail Ltd. (ABFRL), a subsidiary of Aditya Birla Group, is a fashion conglomerate and has a strong network of 2,714 brand stores across 750 cities in the country. It is present in over 18,000 multi-brand outlets and more than 5,000 points of sales in department stores across India.

• 3M: 3M is the American multinational conglomerate corporation, formerly known as Minnesota Mining and Manufacturing Company. It was established in 1902 and has its headquarters in Saint Paul, Minnesota, U.S. The company serves several industries, including energy, healthcare, safety goods, manufacturing, automotive, consumer goods, transportation, and security & protection services. 3M has a presence in more than 65 countries and has a market reach in about 200 countries. It employs more than 67,000 people worldwide. Over 60,000 innovative 3M products are used in homes, businesses, schools, hospitals, and other industries. 3M has more than 10 brands under its belts that cater to consumer requirements. 3M manufactures safety and protective apparel that helps keep workers safe from hazardous working conditions. In line with this, the company offers high visibility apparel, reflective apparel, and fire & flame-resistant apparel, which helps provide safety and protection.

• Ansell LTD: Ansell LTD is an Australian company, that was founded in 1929 and is headquartered in Melbourne, Australia. The company is engaged in the development, manufacture, distribution, and sales of protective personal products & services in the industrial and healthcare sectors. The healthcare segment of the business consists of surgical and examination gloves and other healthcare safety apparel, while the industrial segment provides body protection gear and workwear for those working in industrial environments. Ansell currently employs more than 12,000 people worldwide and has offices and plants in 55 countries across North America, Latin America, Asia Pacific, and EMEA. The company has a customer base in 100 countries around the world, along with four main operational headquarters in the U.S., Belgium, Malaysia, and Australia.

• Honeywell International INC: The company was incorporated in 1985 and is headquartered in North Carolina, U.S. It operates through four segments: aerospace, home & building technologies, performance material & technologies, and safety & productivity solutions. The company’s aerospace segment supplies products, software, and services to original equipment manufacturers (OEMs) of aircraft and vehicles. The home & building technologies division provides products, services, solutions, and technologies to enable commercial building owners and occupants to ensure their facilities are safe and sustainable. The company’s safety & productivity solutions segment is engaged in providing products, software, and connected solutions to customers that help them manage productivity, workplace safety, and asset performance management. Honeywell has a global presence in 70 countries across Asia Pacific, Latin America, North America, Europe, and the Middle East & Africa and employs over 114,000 people around the world.

• Kimberly Clark Worldwide: The company was incorporated in 1928 and is headquartered in Texas. The company operates through three major segments: personal care, consumer paper tissue, and wipes business. The company sells its products via different distribution channels such as supermarkets, mass merchandisers, drug stores, warehouse clubs, variety stores, departmental stores, and retail outlets. The company employs approximately 41,000 people worldwide and has 89 manufacturing units across the globe, of which, 31 are in North America. Kimberly Clark sells its products in more than 175 countries across various regions like North America, South America, Europe, Asia Pacific, and Middle East & Africa.

Value chain-based sizing & forecasting

Supply Side Estimates

• Company revenue estimation via referring to annual reports, investor presentations, and Hoover’s.

• Segment revenue determination via variable analysis and penetration modeling.

• Competitive benchmarking to identify market leaders and their collective revenue shares.

• Forecasting via analyzing commercialization rates, pipelines, market initiatives, distribution networks, etc.

Demand side estimates

• Identifying parent markets and ancillary markets

• Segment penetration analysis to obtain pertinent

• revenue/volume

• Heuristic forecasting with the help of subject matter experts

• Forecasting via variable analysis

Workwear Market Report Objectives:

• Understanding market dynamics (in terms of drivers, restraints, & opportunities) in the countries.

• Understanding trends & variables in the individual countries & their impact on growth and using analytical tools to provide high-level insights into the market dynamics and the associated growth pattern.

• Understanding market estimates and forecasts (with the base year as 2021, historic information from 2017 to 2020, and forecast from 2022 to 2030). Regional estimates & forecasts for each category are available and are summed up to form the global market estimates.

Workwear Market Report Assumptions:

• The report provides market value for the base year 2021 and a yearly forecast till 2030 in terms of revenue/volume or both. The market for each of the segment outlooks has been provided on region & country basis for the above-mentioned forecast period.

• The key industry dynamics, major technological trends, and application markets are evaluated to understand their impact on the demand for the forecast period. The growth rates were estimated using correlation, regression, and time-series analysis.

• We have used the bottom-up approach for market sizing, analyzing key regional markets, dynamics, & trends for various products and end-users. The total market has been estimated by integrating the country markets.

• All market estimates and forecasts have been validated through primary interviews with the key industry participants.

• Inflation has not been accounted for to estimate and forecast the market.

• Numbers may not add up due to rounding off.

• Europe consists of EU-8, Central & Eastern Europe, along with the Commonwealth of Independent States (CIS).

• Asia Pacific includes South Asia, East Asia, Southeast Asia, and Oceania (Australia & New Zealand).

• Latin America includes Central American countries and the South American continent

• Middle East includes Western Asia (as assigned by the UN Statistics Division) and the African continent.

Primary Research

GVR strives to procure the latest and unique information for reports directly from industry experts, which gives it a competitive edge. Quality is of utmost importance to us, therefore every year we focus on increasing our experts’ panel. Primary interviews are one of the critical steps in identifying recent market trends and scenarios. This process enables us to justify and validate our market estimates and forecasts to our clients. With more than 8,000 reports in our database, we have connected with some key opinion leaders across various domains, including healthcare, technology, consumer goods, and the chemical sector. Our process starts with identifying the right platform for a particular type of report, i.e., emails, LinkedIn, seminars, or telephonic conversation, as every report is unique and requires a differentiated approach.

We send out questionnaires to different experts from various regions/ countries, which is dependent on the following factors:

• Report/Market scope: If the market study is global, we send questionnaires to industry experts across various regions, including North America, Europe, Asia Pacific, Latin America, and MEA.

• Market Penetration: If the market is driven by technological advancements, population density, disease prevalence, or other factors, we identify experts and send out questionnaires based on region or country dominance.

The time to start receiving responses from industry experts varies based on how niche or well-penetrated the market is. Our reports include a detailed chapter on the KoL opinion section, which helps our clients understand the perspective of experts already in the market space.