Market Segmentation
E-commerce retail channels play a significant role in the distribution of workwear as a significant amount of the market revenue is generated through these channels. Online sales channels make it easy for consumers to browse through millions of products in one place without having to visit retail stores physically. E-commerce retail sales are expected to witness substantial gains in the coming years on account of rising consumer spending, growing population, and increasing access to the Internet. In addition, the introduction of mobile shopping apps and the availability of safe & convenient payment gateways are contributing to the growth of the online retail industry.
Various customization options are available online; which offline stores cannot provide. Fashion blogs, as well as social media apps such as Pinterest and Instagram, have significantly influenced the trend of customized workwear, and several websites offer customers the ability to make their designs, most notably on shoes/boots. For instance, the advent of 3D printing has made various product customizations possible, and prominent market players are using this technique to provide their customers with more personalized product options. With the development of this technology, further innovations in the design and manufacturing of workwear can be expected.
The ongoing shift in consumer spending patterns, impacted by the economic recession, has been propelling new retail strategies to address demand variability, margin pressures, and increasing competition. These challenges, in turn, have compelled workwear manufacturers to find supply chain solutions that accommodate customer needs without incorporating additional costs.
Emerging markets and increasing demand for overseas goods are driving online spending. Social media networks such as Twitter and Facebook also influence consumer purchasing decisions by offering product reviews and various forums to address purchasing issues. Consumers in several developing countries give priority to local e-commerce companies, such as Tmall in China and Flipkart in India. However, larger e-commerce portals continue to dominate the marketplace.
Consumer spending in the U.S. and some countries in Europe has shown a slight drop owing to the global recession. However, the market has witnessed significant growth in recent years due to the rising demand from emerging markets such as China, India, South Korea, Vietnam, Thailand, and other South Asian countries.
PVC is derived from plastic sources, and, like most plastics, it contains carcinogens and other toxic chemicals that can cause significant harm to the user through continued exposure. Moreover, PVC has a prolonged rate of biodegradation and, therefore, harms the environment. The same toxicity concerns do not apply to PU, as it is only toxic during its production and, once dried and sealed, does not present a threat like in the case of PVC. The production of PU fabrics can be toxic to factory workers as it releases harmful chemicals during the manufacturing process. The process involves the use of highly poisonous solvents to paint the PU in liquid form on a fabric backing.
Newer PU versions use waterborne coatings, which do not have the same kind of damaging impact on the environment as exhibited by other grades. Exposure of PU to humidity and heat can slowly lead to de-polymerization, which can result in a flaky and brittle surface. PU synthetic leather is also non-biodegradable and harms the environment. In addition, synthetic leather made from PU or PVC cannot be remade into leather products, as it does not recycle well and cannot be reused when it is worn out. Thus, in terms of recycling, genuine leather is considered to be eco-friendlier than faux leather.
Apart from this, consumers have shown a higher preference for genuine leather as it ages better and is more durable compared with the synthetic variants. The industry has caught the attention of numerous regulatory bodies on account of the rising pollution levels resulting from PU foam and other PU products. Some raw materials associated with the production of PU, such as Tolylene diisocyanate (TDI) & methylene diphenyl diisocyanate (MDI), have been deemed hazardous to the environment. The industrial release of TDIs adversely affects the air in the form of stack and fugitive emissions.
This section will provide insights into the contents included in this workwear market report and help gain clarity on the structure of the report to assist readers in navigating smoothly.
Industry overview
Industry trends
Market drivers and restraints
Market size
Growth prospects
Porter’s analysis
PESTEL analysis
Key market opportunities prioritized
Competitive landscape
Company overview
Financial performance
Product benchmarking
Latest strategic developments
Market size, estimates, and forecast from 2017 to 2030
Market estimates and forecast for product segments up to 2030
Regional market size and forecast for product segments up to 2030
Market estimates and forecast for application segments up to 2030
Regional market size and forecast for application segments up to 2030
Company financial performance