The global contact lenses market size is estimated to reach USD 14.72 billion by 2024, according to a new report by Grand View Research, Inc. The surging acceptance of cosmetic contact lens by media and entertainment industry is expected to boost the market growth. Furthermore, cosmetic lens reception by the general populace is on rise on account of increasing preference being delivered to aesthetic appearances in the imminent era. The contact lenses can be categorized on the basis of usage types into cosmetic, prosthetic, therapeutic, corrective, and lifestyle-oriented lens.
Halal certifications were limited to food & beverages, but have steadily extended to personal care products and cosmetics. Rising awareness among consumers regarding these certifications have compelled major beauty & personal care companies to shift their focus to this niche market segment.
Increasing awareness among parents about baby nutrition, hygiene and safety is expected to drive the market over the forecast period. Rising female participation in the workforce has increased the spending capability, which is expected to drive the baby product market. The manufacturers of baby products are focusing on producing ready to use with premium quality in order to increase the number of customers buying baby products.
Scents and fragrances are an inseparable part of human lives, but more precisely they exhibit a huge influence on our busy lives. Victor Hugo states, “Nothing awakens a memory like a smell.” The saying stands true to its core because psychologically, humans tend to attach memory to smell which is recognizable to a human nose even after a gap of a couple of years.
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