The global everything as a service market size was estimated worth USD 191.83 billion in 2021 and is expected to witness a CAGR of 22.3% from 2022 to 2030. The emergence of the XaaS model has gained traction with the growing prominence of innovative products and services, insight-driven strategies, and digitally-powered technology architecture. The trend for the subscription-based model has encouraged XaaS vendors to reduce costs and streamline operations. Stakeholders expect media & entertainment, healthcare, BFSI, oil & gas, and IT & telecom to exhibit an increased inclination for XaaS models. XaaS shows how enterprises and organizations embrace the as-a-service model and tap into growth opportunities. Anything as a service alludes to the delivery of products, services, physical assets, and equipment made available to use by paying on a usage basis. The trend for “as a service” and the rising prominence of cloud computing along with remote access have augured well for the leading companies gearing to boost their portfolios.
A host of cloud computing models, such as PaaS (Platform as a Service), SaaS (Software as a Service), DRaaS (Disaster Recovery as a Service), IaaS (Infrastructure as a Service), and NaaS (Network as a Service) among others, has gained ground across emerging and advanced economies. For instance, security as a service has received an impetus to include encryption, anti-virus software, and authentication. End-users will likely bank on XaaS for scalability, advanced security, and cost saving.
The havoc wrecked by COVID-19 fostered the need for a work-from-home model, boosting companies' demand for the XaaS delivery model. Besides, an upsurge in cyber incidents during the outbreak prompted companies to adopt anything as a service. The prevalence of COVID-related phishing campaigns and scams led to distributed denial of service (DDoS) attacks and ransomware. For instance, in April 2020, the OECD reported that cybercriminals mirrored Johns Hopkins University's interactive dashboard tracking coronavirus infections to spread password-stealing malware.
The pandemic triggered the need for XaaS as companies strived to become agile and augment investments in the cloud. Service-based technologies are poised to gain a foothold to contain costs, create new business processes and enhance workforce efficiency. Moreover, organizations have started using cloud-based services such as common as a services tool for video conferencing, project management, and different messaging applications. Industry players are poised to explore opportunities in XaaS models to boost customer centricity and gain a competitive edge.
The solution segment dominates the market with a revenue share of 73.89% in 2021. Stakeholders expect XaaS solutions to remain dominant with the growing popularity of IoT Intelligent Apps, customer experience (CX), and enterprise performance management (EPM). Moreover, the trend for pay-per-use, pay-as-you-go, and pay-per-view solutions will also bode well for the industry growth. These solutions will likely provide flexibility and scalability to bolster their operations and IT capabilities. Industry leaders are likely to count on XaaS on the heels of IT solution virtualization, such as network functionalities and data centers.
Furthermore, XaaS solutions are also sought to help end-users access network resources and advanced services. These products and services will help companies embrace cutting-edge technologies. With reduced CAPEX, everything as a service will remain instrumental in boosting business operations.
The services segment is anticipated to account for a sizable share of the global XaaS market during the forecast period. The trend is mainly due to the rising footfall of cloud-based services, including video conferencing. Cloud-based video conferencing services have gained ground following the increasing footprint of tablets, smartphones, plug-and-play meeting room kits, and multi-media desk phones. Moreover, XaaS services have an impetus to foster flexibility, streamline IT operations, and access to advanced technologies. Companies are likely to adopt the model to boost cost savings amidst a surge in digital transformation.
The SaaS segment dominates the market, with a revenue share of 38.5% in 2021. The segment is expected to grow due to the increasing adoption of SaaS platforms by the IT and telecommunication industries. Furthermore, with cloud computing gaining ground, industry participants expect Infrastructure-as-a-Service (IaaS) to provide lucrative opportunities during the next few years. Along with small and mid-size businesses, governments will likely exhibit increased traction for IaaS for strong elasticity, broad network access, on-demand self-service, and scalability.
Furthermore, IaaS providers rely on edge solutions and cloud to keep up with the demand for portability and data sovereignty requirements. With several companies gearing to do away with the majority of their data centers, cloud-based IaaS is likely to gain considerable impetus in the ensuing period.
Stakeholders anticipate the Disaster recovery as a service (DRaaS) segment to witness a robust CAGR during the assessment period. The trend is mainly attributed to an increased need for disaster recovery planning in the wake of pervasive cyberattacks, power outages, and natural disasters. Disaster recovery services could be cost-effective as organizations pay for what they use.
Disaster recovery models have gained significant traction following the popularity of managed DRaaS and self-service DRaaS. For instance, managed DRaaS has garnered popularity as third parties take full responsibility for disaster recovery. Meanwhile, self-service DRaaS has become highly sought-after as the least expensive option as businesses host their infrastructure backup in a remote location.
The Large enterprises' segment dominates the market with a revenue share of 64.59% in 2021. Large enterprises are expected to bank on XaaS models to expedite innovation, reduce the cost of ownership and reinforce flexibility. Anything as a Service has further received an uptick to expand its customer base, streamline remote-based operations, shift resources to higher-value projects and propel operational efficiency. The model is poised to offer new revenue streams and provide customer-centric solutions.
Prominently, leading organizations, such as Microsoft and Amazon, have furthered their investments in the business model. Amidst shifting customer expectations, businesses are expected to bank on the anything-as-a-service business model to streamline access to advanced technology and enable CXOs and management to emphasize RoI and other entrepreneurial opportunities.
SMEs are expected to expand with the fastest growth rate, mainly due to the growing footfall of cloud computing services. Small businesses are exploring opportunities in the XaaS model to streamline businesses and enhance cost efficiency. For instance, on-demand or subscription models have gained ground in minimizing costs, helping SMEs boost their cash flow. Moreover, SMEs will likely to use the model to access digital services and applications through cloud computing. With the high penetration of IoT and AI, XaaS models will continue to add impetus to industry growth.
The BFSI segment dominates the market with a revenue share of 16.89% in 2021. The BFSI sector is poised to boost the adoption of XaaS against the backdrop of the prominent trend for cloud computing. Moreover, banks are likely to keep up with demand from the organizations for financial advice and real-time information flow. In essence, cloud-based banking, including Paas and SaaS architectures, has received impetus across developing and developed countries.
The insurance sector has also exhibited traction for anything as a service to leverage advances in IoT, machine learning, and big data. With a surge in efficiency in payouts and claims through automation, insurers could modernize legacy technology and foster the adoption of cloud-based approaches. Moreover, need for the automation will make policy changes, quotes, and renewals easier and faster, auguring well for the industry growth.
The healthcare sector has emerged as a viable proposition following the penetration of patient-centric and data-driven medical treatment. Prominently, the onset of the COVID-19 outbreak furthered trend for the mobile-powered cloud-based systems, streamlining virtual screening and remote connection between doctors and patients. The pandemic spurred the shift from traditional IT to the XaaS model, driving the Everything as a Service (XaaS) market value during the next few years.
Specifically, the rising footfall of the IoT has leveraged health monitoring, online consultation, and doorstep medical services. For instance, in March 2022, Microsoft announced the expansion of healthcare cloud strategies with advanced capabilities and new solutions that will continue to boost clinical experiences and patient engagement.
The North American segment dominated the market with a revenue of 38.6% in 2021. The well-established players and start-ups have furthered their portfolios in the U.S. and Canada against the backdrop of technological advancements across the end-use sectors. For instance, in January 2020, Temenos announced the rollout of front-to-back banking software as a service for the U.S. market. Besides, the bullish adoption of smart devices and bring-your-own-device (BYOD) trends have augured well for the North American market growth. Stakeholders have also exhibited an increased inclination for the security as a service (SECaaS) platform. The growth trajectory is mainly due to a surge in cyber attacks and the subsequent need for encryption, authentication, and anti-virus software.
Asia Pacific is slated to provide promising growth potentials in the wake of the rising footprint of the IT & telecom, energy & utilities, and media & entertainment sectors. An uptick in IT solutions, including data security and data centers, has encouraged leading companies to solidify their positions in the regional market. Besides, the expanding penetration of the platform as a service and infrastructure as a service will complement the demands of IT professionals and business users across the Asia Pacific. With cloud spending gaining pace across China and India, organizations are likely to bank on XaaS to boost innovations and leverage technologies.
Leading companies are anticipated to inject funds into organic and inorganic strategies to tap into the global markets. Amidst the expanding footprint of XaaS models, industry participants could strengthen their portfolios with an increased focus on technological advancements, mergers & acquisitions, product rollouts, collaborations, and geographical expansions. The work-from-home norm and the COVID-19 pandemic prompted leading companies to bolster their penetration. For instance, in February 2022, Jeff Bezos, Amazon’s founder, reportedly participated in the USD 80.0 million funding round in Lummo, a software-as-a-service (SaaS) company that offers a Shopify-like solution.
Major players will likely leverage opportunities to prioritize everything as a service model of cloud computing across the industry vertical. For instance, in April 2022, Google LLC announced pouring USD 9.5 billion into U.S. offices and data centers in 2022. The company asserted it is working towards running its data centers and offices on carbon-free energy 24/7 by 2030. Forward-looking companies are also likely to emphasize cybersecurity to enhance workflow and operation. In July 2021, Trend Micro, U.S. based IT security company, joined hands with Microsoft Corporation to strengthen cyber security by developing a cloud-native solution. Some of the prominent players in the global everything as a service market include:
Amazon Web Services
Alibaba Group
Avaya
Cisco Systems Inc
Dell
IBM
Microsoft
Oracle Corporation
Rack space
VMware
Report Attribute |
Details |
Market Size Value in 2022 |
USD 242.11 billion |
Revenue Forecast in 2030 |
USD 1,208.5 billion |
Growth Rate |
CAGR of 22.3% from 2022 to 2030 |
Base Year for Estimation |
2021 |
Historical data |
2017 - 2020 |
Forecast period |
2022 - 2030 |
Quantitative Units |
Revenue in USD billion and CAGR from 2022 to 2030 |
Report coverage |
Revenue& volume forecast, company share, competitive landscape, growth factors, trends |
Segments Covered |
Offerings, type, organization size, verticals, region |
Regional scope |
North America; Europe; Asia Pacific; South America; Middle East & Africa |
Country scope |
U.S.; U.K.; Germany; France; China; India; Japan; Brazil; Mexico |
Key Companies Profiled |
Microsoft; Amazon; Web Services; Google; IBM; Alibaba Group; Dell; Cisco Systems Inc.; Avaya; Rack space; VMware; Oracle Corporation |
Customization Scope |
Free report customization (equivalent to 8 analyst working days) with purchase. Addition or changes to the country, regional and segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report offers a deep analysis of industry dynamics, including revenue growth forecasts at the global, regional, and country levels. The latest industry trends in each segment from 2017 to 2030 provide a proactive strategic approach to tap into the global market. For this study, Grand View Research has segmented the global everything as a service market based on the offerings, type, organization size, verticals, and region.
Offerings Outlook (Revenue, USD Billion, 2017 - 2030)
Solutions
Services
Type Outlook (Revenue, USD Billion, 2017 - 2030)
IaaS
PaaS
SaaS
CaaS
DaaS
SECaaS
DRaaS
Others
Organization size Outlook (Revenue, USD Billion, 2017 - 2030)
SMEs
Large enterprises
Vertical Outlook (Revenue, USD Billion, 2017 - 2030)
BFSI
IT and Telecom
Media and Entertainment
Government
Healthcare
Manufacturing
Oil and Gas
Energy and Utilities
Others
Regional Outlook (Revenue, USD Billion, 2017 - 2030)
North America
U.S.
Canada
Mexico
Europe
U.K.
Germany
France
Asia Pacific
China
Japan
India
South America
Brazil
Middle East & Africa
b. Key factors that are driving the market growth include the rising adoption of subscription-based pricing model to augment growth and increased demand for improved business operation and to enhance operational efficiency drives the market growth
b. The global everything as a service market size was estimated at USD 191.83 billion in 2021 and is expected to reach USD 242.11 billion in 2022
b. The global everything as a service market is expected to grow at a compound annual growth rate of 22.3% from 2022 to 2030 to reach USD 1,208.5 billion by 2030.
b. North America dominated the XaaS market with a share of around 39% in 2021. This is attributable due to the well-established players and start-ups have furthered their portfolios in the U.S. and Canada against the backdrop of technological advancements across end-use sectors.
b. Some key players operating in the everything as a service market include Microsoft, Amazon Web Services, Google, IBM, Alibaba Group, Dell, Cisco Systems Inc., Avaya, Rackspace, VMware, Oracle Corporation
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