The U.S. air purifier market size was estimated at USD 2.17 billion in 2020 and is expected to grow at a compound annual growth rate (CAGR) of 8.6% from 2020 to 2028. Increasing pollution levels and the rising prevalence of airborne diseases in the country have resulted in rising product demand. The lockdown measures were taken by various states, such as California, Chicago, Illinois, Ohio, Oklahoma, and Mississippi, to control the COVID-19 spread. This has resulted in boosting the sales of home appliances, such as air purifiers, cleaning appliances, kitchen appliances, and water filtration devices. The rising awareness regarding healthy living has also contributed to the increased product sales in the country.
Consumers in the U.S. are increasingly adopting air purifiers to maintain indoor air quality. In addition, there is a rising product demand from healthcare facilities exploring ways to avoid the coronavirus spread, though it mainly spreads from person to person. The market in the U.S. is projected to witness significant growth owing to the increasing pollution levels caused by industrialization, urbanization, and rapid population growth. Air purifiers play an important role in controlling deteriorating air quality and environmental imbalance that causes health issues.
The increasing product adoption is also attributed to the rising awareness about health among the youth and the upper echelons of society. Clean and fresh air prevents the possibility of respiratory diseases, such as pulmonary fibrosis, pneumonia, and asthma. The price of air purifiers is based on their specifications, quality, and coverage area. However, the overall cost associated with the operations and maintenance is high, which proves to be a deterrent for many consumers. The high operational cost is majorly related to the cost of energy or electricity required for the product’s functioning.
The High-Efficiency Particulate Air (HEPA) led the market with a revenue share of more than 39% in 2020. The large surface area of HEPA air filters helps eliminate around 99.7% of the particles having a size greater than or equal to 0.3 microns. Its efficiency in filtering both small and large particles is also high. Activated carbon air filters have excellent trapping capacity owing to the high surface area of the carbon granules and microporosity, which makes them very effective in trapping gases, fumes, and odors. Although HEPA filters are very useful in trapping airborne particles, they do not remove gases, odors, and chemicals.
Ionic filters are estimated to witness a CAGR of 6.8% over the forecast period. Ionic filters have the ability to reduce the particulate size to around 0.1 microns. Moreover, they are not required to be replaced annually. Other technologies used in air purifiers include UV light technology, electrostatic precipitators, and ozone generators. Ultraviolet light technology uses UV lamps to destroy microorganisms, such as mold (fungi), viruses, bacteria, and germs that pass through the lamp. UV light technology is recommended by the Centers for Disease Control & Prevention (CDC) for preventing diseases and illnesses.
The commercial application segment led the market accounting for the maximum revenue share of more than 54% in 2020. Air purifiers are installed in offices to maintain indoor air quality; as poor indoor air quality can impact the productivity of employees. Air purifiers are used in medical laboratories and hospitals to avoid contamination of air as superior air quality is extremely important in these spaces. They are also used in research & development laboratories, pre-school & secondary educational facilities for eliminating airborne pathogens and to maintain indoor air quality.
Air purifiers with HEPA and activated carbon are used in restaurants and hotels for removing airborne particulates, odor, and smoke from the air. The product demand in the residential application segment is estimated to grow at a CAGR of 6.2% from 2020 to 2028. Ambient air quality has been deteriorating over the past decades owing to the growing population and rapid urbanization. The indoor air quality is affected owing to dust, gases, and other contaminants entering the indoor premises. The increasing demand for clean air has resulted in augmenting product adoption. Air purifiers aid in eliminating asbestos, construction dust, weld smoke, tobacco smoke, and other particles that are harmful to employees and the environment if untreated
Manufacturers are involved in adopting various strategies, including new product development, geographical expansion, joint venture, and acquisitions to enhance their market penetration and to meet the changing technological demand of various applications, such as industrial, commercial, and residential. The market participants compete based on various parameters, including product performance, technical competence, price, quality, and corporate reputation. Some of the prominent players in the U.S. air purifier market include:
IQAir North America, Inc.
Honeywell International, Inc.
LG Electronics
Unilever
Aerus LLC
Panasonic Corp.
Hamilton Beach Brands, Inc.
Whirlpool Corp.
Daikin Industries, Ltd
Rabbit Air
Report Attribute |
Details |
Market size value in 2021 |
USD 2.46 billion |
Revenue forecast in 2028 |
USD 4.2 billion |
Growth rate |
CAGR of 8.6% from 2020 to 2028 |
Base year for estimation |
2020 |
Historical data |
2017 - 2019 |
Forecast period |
2020 - 2028 |
Quantitative units |
Revenue in USD million/billion and CAGR from 2020 to 2028 |
Report coverage |
Revenue forecast, company ranking, competitive landscape, growth factors, and trends |
Segments covered |
Technology, application |
Country Scope |
U.S. |
Key companies profiled |
IQAir North America, Inc.; Honeywell International Inc.; LG Electronics; Unilever; Aerus LLC; Panasonic Corp.; Hamilton Beach Brands, Inc.; Whirlpool Corp.; Daikin Industries, Ltd.; Rabbit Air |
Customization scope |
Free report customization (equivalent up to 8 analysts working days) with purchase. Addition or alteration to country, regional & segment scope. |
Pricing and purchase options |
Avail customized purchase options to meet your exact research needs. Explore purchase options |
This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2028. For the purpose of this study, Grand View Research has segmented the U.S. air purifier market report on the basis of technology and application:
Technology Outlook (Revenue, USD Million, 2017 - 2028)
HEPA (High-Efficiency Particulate Air)
Activated Carbon
Ionic Filters
Others
Application Outlook (Revenue, USD Million, 2017 - 2028)
Commercial
Residential
Industrial
b. The U.S. air purifier market size was estimated at USD 2.17 billion in 2020 and is expected to reach USD 2.46 billion in 2021.
b. The U.S. air purifier market is expected to grow at a compound annual growth rate of 8.6% from 2020 to 2028 to reach USD 4.19 billion by 2028.
b. The commercial application segment dominated the U.S. air purifier market with a revenue share of 54.5% in 2020, on account of the rising allergies and illness caused due to indoor pollutants.
b. Some of the key players operating in the U.S. air purifier market IQAir North America, Inc., Honeywell International Inc., LG Electronics, Unilever, Aerus LLC, Panasonic Corporation, Hamilton Beach Brands, Inc., Whirlpool Corporation, Daikin Industries, Ltd, Rabbit Air, among others.
b. The key factors that are driving the U.S. air purifier market include Increasing health problems associated with air pollution, increasing household spending and personal consumption expenditure on durable goods, and regulations and guidelines pertaining to indoor air quality.
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