Body Dryer Market Size, Share & Trends Analysis Report By Product (Wall-mounted, On-floor), By Application (Residential, Commercial), By Region, And Segment Forecasts, 2025 - 2030

Body Dryer Market Size & Trends

The global body dryer market size was valued at USD 4.02 million in 2024 and is projected to grow at a CAGR of 5.4% from 2025 to 2030. Increasing consumer demand for hygiene and convenience plays a significant role, as body dryers offer a touch-free drying experience that enhances personal cleanliness. In addition, rising disposable incomes and improved living standards are encouraging consumers to invest in luxury and spa-like home experiences. The growing geriatric population and increasing healthcare expenditure also contribute to market expansion, as body dryers provide a safer and more comfortable drying option for elderly and mobility-impaired individuals.

Advancements in smart technology are significantly enhancing the functionality and appeal of body dryers. Features such as infrared sensors allow for touch-free operation, improving hygiene and adding convenience by automatically activating the dryer when a user is detected. Adjustable air velocity enables users to customize the drying experience to their preference, making the device more user-friendly and efficient. These technological improvements make body dryers more attractive to consumers, driving market growth.

Moreover, the trend towards eco-friendly designs is resonating with environmentally conscious consumers. Manufacturers are increasingly using recyclable materials in the production of body dryers, reducing the environmental impact. This shift towards sustainability appeals to a growing segment of consumers who prioritize eco-friendly products, further boosting the market expansion.

Product Insights

Wall mounted body dryers accounted for 65.7% of the total revenue generated in the global body dryer market in 2024. These dryers are favored for their space-saving design and ease of installation, making them ideal for residential and commercial settings. Wall-mounted body dryers are typically installed in bathrooms and spas, providing a convenient and hygienic drying solution that eliminates the need for towels. Their popularity is driven by the growing awareness of hygiene and the increasing demand for luxury bathroom fixtures. Moreover, advancements in technology have led to the development of more efficient and aesthetically pleasing wall-mounted dryers, further boosting their adoption.

The on-floor segment is expected to grow at a CAGR of 5.8% over the forecast period. On-floor body dryers are designed to be placed on the floor, offering flexibility in terms of placement and usage. These dryers are particularly popular in settings where wall-mounted installations are not feasible, such as large public restrooms, gyms, and swimming pools. The growth of this segment is driven by the increasing demand for versatile and portable drying solutions that can be easily moved and positioned as needed. Moreover, on-floor body dryers often have advanced features such as adjustable airflow and temperature settings, enhancing user comfort and convenience.

Application Insights

The commercial segment dominated the global body dryer market in 2024, driven by the widespread adoption of body dryers in various commercial settings such as gyms, spas, hotels, and swimming pools. The main drivers of this dominance are the substantial customer traffic in these establishments and the increasing focus on delivering a clean and upscale experience to patrons. Commercial body dryers offer a convenient and efficient alternative to traditional towels, reducing the risk of cross-contamination and enhancing overall hygiene.

In addition, the cost savings associated with reduced laundry expenses and the environmental benefits of minimizing towel usage have further propelled the adoption of body dryers in commercial spaces. The integration of advanced features such as touchless operation, rapid drying times, and energy-efficient systems has also made these devices highly attractive to commercial users, who prioritize both customer satisfaction and operational efficiency.

On the other hand, the residential segment is projected to grow at the fastest rate over the forecast period. This growth is driven by the increasing awareness of personal hygiene and the rising demand for luxury home appliances. Homeowners are increasingly investing in smart home technologies and wellness products that enhance their living experience. Body dryers, with their ability to provide a spa-like experience at home, are becoming a popular addition to modern bathrooms. The convenience of touchless drying, coupled with the benefits of reduced towel usage and lower laundry costs, appeals to many consumers. Furthermore, product design and technology advancements have led to the development of compact and aesthetically pleasing body dryers that can easily be integrated into residential bathrooms. The availability of a wide range of models with customizable features, such as adjustable airflow and temperature settings, also drives the adoption of body dryers in the residential segment.

Regional Insights

North America body dryer market dominated the market with a revenue share of 36.65% in 2024, driven by a combination of high consumer awareness and the widespread adoption of advanced personal care technologies. The region’s dominant position can be attributed to the strong presence of key market players, a well-established hospitality sector, and a growing trend towards smart home devices.

U.S. Body Dryer Market Trends

The U.S. contributed a significant share of North America body dryer market revenue in 2024, owing to the growing emphasis on hygiene, increased consumer awareness of personal care products, and the rise of wellness trends that favor innovative drying solutions. The U.S. market benefits from robust distribution channels and a strong presence of key manufacturers, which further supports widespread adoption. Additionally, the trend toward luxury and convenience in personal care is expected to sustain continued growth in this segment.

Asia Pacific Body Dryer Market Insights & Trends

The Asia Pacific body dryer market is expected to grow fastest from 2025 to 2030, driven by increasing consumer spending on health and hygiene and the rising adoption of luxury and convenience products. Countries such as China and India are witnessing significant economic growth, leading to higher disposable incomes and a greater willingness to invest in premium personal care products. The growing hospitality and wellness industries in the area and the growing presence of local producers are key drivers of the market expansion.

Europe Body Dryer Market Insights & Trends

Europe body dryer market is expected to grow steadily over the forecast period. Europe’s body dryer market is expected to grow steadily over the forecast period, supported by a high standard of living and a strong emphasis on personal hygiene. The regional growth is driven by the increasing adoption of smart home technologies and the rising demand for luxury bathroom fixtures. European consumers are increasingly seeking products that offer functionality and aesthetic appeal, leading to a growing preference for advanced body drying solutions. In addition, well-established healthcare and hospitality sectors in countries such as Germany, France, and the UK contribute to the steady demand for body dryers.

Key Body Dryer Company Insights

Some of the key companies in the body dryer market include Avant Innovations, Dolphy India Private Limited, Full Body Dryer LLC, Haystack Dryers, Kingkraft, and others.

• Full Body Dryer LLC specializes in providing innovative body drying solutions that eliminate the need for traditional towels. Their products are designed to cater for both home and commercial use.

• Haystack Dryers is renowned for its robust and efficient body dryers, primarily serving the leisure industry. Their products are designed to dry multiple individuals simultaneously, making them a staple in theme parks, water parks, and resorts.

Recent Developments

• In January 2024, SUMSEI unveiled an innovative "Air Shower" body dryer at CES 2024. This pioneering home appliance, designed to enhance personal hygiene and wellness, was initially introduced in South Korea. Its success has led to a global expansion.

Body Dryer Market Report Scope

Global Body Dryer Market Report Segmentation

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the global Body Dryer market report based on product, application, and region.

• Product Outlook (Revenue, USD Million, 2018 - 2030)

  • On-floor

  • Wall-mounted

• Application Outlook (Revenue, USD Million, 2018 - 2030)

  • Residential

  • Commercial

• Regional Outlook (Revenue, USD Million, 2018 - 2030)

  • North America

    • U.S.

    • Canada

    • Mexico

  • Europe

    • UK

    • Germany

    • France

    • Italy

    • Spain

  • Asia Pacific

    • China

    • India

    • Japan

    • Australia

    • South Korea

  • Latin America

    • Brazil

  • Middle East and Africa (MEA)

    • South Africa