Data Center Power Market Size, Share & Trends Report

Data Center Power Market Size, Share & Trends Analysis Report By Product (PDU, UPS, Busway), By End Use (IT & Telecom, BFSI, Energy, Healthcare, Retail), By Region, And Segment Forecasts, 2019 - 2025

  • Published Date: Feb, 2019
  • Base Year for Estimate: 2018
  • Report ID: GVR-1-68038-959-3
  • Format: Electronic (PDF)
  • Historical Data: 2014 - 2017
  • Number of Pages: 108

Industry Insights

The global data center power market size was USD 6.80 billion in 2018 and is expected to register a CAGR of 6.9% from 2019 to 2025. Increasing need to store data on the cloud has resulted in an upsurge in number of data centers across the globe. These data centers consume a huge amount of energy. The rise in introduction of advanced systems to reduce power consumption coupled with emergence of modular data centers is expected to drive the market growth.

To reduce the Power Usage Efficiency (PUE) ratio and to increase efficiency, companies deploy advanced power management solutions such as intelligent rack Power Distribution Unit (PDU), smart Uninterruptible Power Supply (UPS), and battery monitoring equipment. This factor is anticipated to bode well for market growth over the forecast period.

Asia Pacific data center power market

The market has witnessed an unprecedented growth in technologies and services driven by data centers. Technologies such as cloud computing, require a high computational power; however, it offers benefits such as enhanced scalability, efficiency, and flexibility of business operations, which has resulted in a number of medium-sized enterprises to incorporate effective data centers, such as web hosting cloud and colocation data centers. Additionally, increasing usage of data centers has resulted in the rising adoption of mega and cloud data centers. These datacenters require power in large quantities for peak data-intensive operations, which subsequently drives demand for UPS and PDUs.

Traditional data centers are continuously being replaced by newer systems featuring advanced technologies and power management capabilities. The shift of the industry toward colocation and hyper-scale data centers is expected to fuel the market growth over the forecast period. However, the high initial investment required for these solutions and inadequate availability of compatible devices may hinder the growth in near future.

Rising cost of energy and awareness regarding energy conservation has ensued designers to opt for intelligent power management solutions. Intelligent power strips, PUE monitoring devices, and battery monitoring devices are some of the newest technologies used to optimize energy consumption in data centers and reduce the PUE ratio.

Product Insights

On the basis of product, the market has been segregated into UPS, PDU, busway, and others. UPS led the market in 2018. Growing implementation of cloud computing coupled with the need for sensitive and ubiquitous data has encouraged the installation of this product. Additionally, the use of portable UPS systems in services, such as Software as a Service (SaaS), high-performance computing, online gaming, and online media streaming has also fueled the segment growth.

The PDU segment is expected to register a CAGR of around 7.0% from 2019 to 2025. The growth is mainly driven by the snowballing demand for intelligent power distribution units. Over the last few years, companies are shifting towards the adoption of intelligent PDUs against simple multi socket racks with server and network equipment. Intelligent power distribution units exhibit the capability of measuring distributed electrical parameters and identifying environmental factors such temperature and humidity. Further, these units allow a detailed view of the conditions inside a data center rack and provide information to the data center operators and administrators, thereby enabling fault identification to undertake appropriate measures for energy efficiency.

End-use Insights

Based on end use, the data center power market is segregated into IT and telecommunications, banking, financial services, and insurance (BFSI), government, energy, healthcare, retail, and others. The IT and telecommunications sector emerged as the fastest growing segment and is expected to exceed USD 1.0 billion by 2025.

Rapid upsurge in the growth and construction of IT infrastructure is expected to drive the demand over the forecast period. Furthermore, the developing telecommunication infrastructure requires data storage facilities to manage an enormous amount of data. In addition, reliability, energy consumption, and maintenance are critical in IT and telecommunication facilities. This factor is anticipated to propel growth in the forthcoming years.

Global data center power market

High demand from BFSI, majorly driven by an increasing focus on digitization. Moreover, the industry has shifted its focus on cloud computing and cloud networking to increase banking capacities; resulting in a huge demand for data centers. This factor is projected to fuel the market growth over the forecast period.

Regional Insights

North America held the largest market share in terms of revenue in 2018 as the region has the highest number of data centers in the world. Various norms and regulations have been introduced and implemented by governments and regulatory bodies to reduce carbon footprints and energy consumption. This has resulted in high adoption of efficient power management solutions, driving the regional demand.

For instance, organizations are spending a large portion of their budgets on cooling and maintenance systems. Thus, it becomes essential to incorporate efficient power management devices such as PDU, busway, and UPS among others to control the unnecessary spending at data centers.

Asia Pacific is expected to witness a high CAGR during the forecast period owing to the rapid increase in the volume of colocation data centers in emerging countries, such as India and China. Furthermore, rising number of telecom subscribers using smartphone and tablet worldwide are anticipated to elevate the regional demand over the forecast period.

Data Center Power Market Share Insights

The market is highly competitive and is marked with the presence of several dominant players, such as ABB Group, Eaton, Schneider Electric, Cyber Power Systems and General Electric, among others. These key players engage in introducing innovative solutions to gain a competitive edge. For instance, in March 2018, Cyber Power Systems (USA), Inc., a designer and manufacturer of PDU, UPS, and other power systems announced the launch of a software known as Power Panel for its UPS system. This software allows users to remotely monitor UPS with serial port number and control the unattended computer shutdowns. The software also features an additional functionality wherein, users are continuously notified about the UPS related power events.

Report Scope



Base year for estimation


Actual estimates/Historical data

2014 - 2017

Forecast period

2019 - 2025

Market representation

Revenue in USD Million and CAGR from 2019 to 2025

Regional scope

North America, Europe, Asia Pacific, Latin America, Middle East & Africa

Country scope

U.S., Canada, U.K., Germany, France, Italy, Netherlands, Denmark, Finland, Spain, Russia, China, India, Japan, South Korea, Singapore, Australia, Brazil, Mexico, Argentina, UAE, Saudi Arabia , and South Africa

Report coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

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If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

Segments Covered in the Report

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends from 2014 to 2025 in each of the sub-segments. For the purpose of this study, Grand View Research has segmented the global data center power market report based on product, end use, and region:

  • Product Outlook (Revenue, USD Million, 2014 - 2025)

    • PDU

    • UPS

    • Busway

    • Others

  • End Use Outlook (Revenue, USD Million, 2014 - 2025)

    • IT & Telecommunications

    • BFSI

    • Government

    • Energy

    • Healthcare

    • Retail

    • Others

  • Regional Outlook (Revenue, USD Million, 2014 - 2025)

    • North America

      • U.S.

      • Canada

    • Europe

      • U.K.

      • Germany

      • France

      • Italy

      • Netherlands

      • Denmark

      • Finland

      • Spain

      • Russia

    • Asia Pacific

      • China

      • India

      • Japan

      • South Korea

      • Singapore

      • Australia

    • Latin America

      • Brazil

      • Mexico

      • Argentina

    • Middle East & Africa

      • UAE

      • Saudi Arabia

      • South Africa

Key questions answered by the report
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