Digital Map Market Size, Share & Trends Report

Digital Map Market Size, Share & Trends Analysis Report By Technology (GIS, LiDAR), By Usage, By Services, By Application (Automotive, Enterprise Solutions, Military, Mobile Devices), And Segment Forecasts, 2019 - 2025

  • Published Date: May, 2019
  • Base Year for Estimate: 2018
  • Report ID: GVR-2-68038-021-7
  • Format: Electronic (PDF)
  • Historical Data: 2014 - 2017
  • Number of Pages: 163

Industry Insights

The global digital map market size was valued at USD 5.63 billion in 2018 and is anticipated to expand at CAGR of 12.1% from 2019 to 2025. The ongoing migration from personal navigation devices to smartphones and consumer-centric applications is expected to drive the growth. The industry is expected to exhibit rapid integration of geomatics systems including mapping, Global Positioning System (GPS), and imagery, wherein key players would increasingly try to develop and launch multi-platform applications. This factor is anticipated to bode well for market growth.

In addition, rapid speed at which the automotive sector has been adopting digital mapping applications in self-driving cars is also instrumental in increasing competition in the industry. The automotive applications are, however, not only related to self-driving cars but they also extend to a range of other applications including fleet management, logistics control systems, and Advanced Driver Assistance Systems (ADAS), to name a few.

North America digital map Market

Recent developments in including the acquisition of Nokia’s HERE by Daimler, Volkswagen, and BMW in 2015 and the investments by Apple to deploy sensor-based cars for mapping are a testament to the evolving structure of the industry. Though major players such as Google (for consumer mapping) and HERE (for automotive mapping in North America and Europe) have an edge in terms of technology deployed and collected database, many new players have been quite successful in the market. However, the role played by open-data repositories such as OpenStreetMap and Open Addresses is also expected to be an important factor in shaping the competitive landscape of the market.

The digital map construction, however, includes a considerable amount of investment in terms of sensors, the technology employed for data collection, and the mode of data collection, which can limit the number of players entering the development segment. Yet, a large number of application providers who cater to niche segments and utilize novel techniques to build upon the existing data sets are expected to flourish in near future.

Type Insights

The use of LiDAR and orthophotography has improved the accuracy of analysis provided by digital mapping professionals, thereby reducing the costs associated with supply chain and logistics management, disaster management, and infrastructure development in several regions. Owing to various benefits afforded by these two technologies, they are the most widely used methods for data collection. However, the costs associated with LiDAR is one of the major hindrances in its deployment by the emerging market players.

While LiDAR holds a considerable market share, Geographical Information Systems (GIS) has the largest revenue generation capabilities owing to the fact that information obtained on Google Maps, Apple Maps, Foursquare, and several other applications is acquired through GIS and GPS. Furthermore, adoption of 3D modeling and digital elevation models is expected to increase the use of these systems over the forecast period.

Usage Insights

The market has been segmented into indoor and outdoor usage based upon the application of mapping techniques in various end-uses. Outdoor usage includes the application of digital maps and navigation systems for product marketing, global networking, fleet management, land-based decision-making, environmental studies, disaster management, risk analysis, and other surveys.

On the other hand indoor applications involve public sites such as shopping malls, convenient or departmental stores, and airports, among others. The outdoor segment held the largest revenue share in 2018. However, the indoor usage segment is anticipated to expand at the highest CAGR of 14.1% in the next six years. This growth is expected to be primarily driven by an increasing demand from indoor location-based service providers.

Application Insights

On the basis of application, the market is segmented into automotive, military and defense, enterprise solutions, mobile devices, and government and public sector. Solution providers have been catering to a number of end users that have an extensive use for geospatial data. However, the recent advancements in technology, such as Internet of Things (IoT), sensor networks, and Artificial Intelligence (AI) have opened up a plethora of new avenues for the development.

Owing to the rapid rise in the number of smartphone users, mobile devices segment is expected to expand at an impressive CAGR of 12.9% from 2019 to 2025. Automotive sector has been the largest user of digital map technology. This is greatly attributed to the renewed interest of automakers in connected and self-driven cars. The North America market for digital maps in the automotive sector is anticipated to reach USD 1.78 billion by 2025.

Services Insights

Industry service providers offer numerous services including data processing, system infrastructure development, distribution channels, integration and licensing, end-use applications, and web services. Several digital mapping service providers integrate development data into the customers’ systems and provide it to them in accessible formats.

China digital map Market

The development services segment forms the basis of the digital map value chain. It held a market share of 36.2% in 2018. Management services are expected to become the major revenue-generating venture buoyed by the demand from location-based services and solutions. The segment is expected to register a CAGR of 12.3% over the forecast period.

Regional Insights

Automotive and mobile device end-use segments are the primary drivers for the market growth. North America led the global market in terms of revenue, attributed to a large number of industry players situated in the region, a developed automobile sector, and the recent increase in mergers and acquisitions.

Eise in disposable incomes in Asia Pacific region has led to a subsequent demand for smartphones and cars. In addition, rapidly evolving infrastructure in developing countries such as China and India has been opening new business avenues for the vendors, which is further contributing to the market growth. As a result, the Asia Pacific region is anticipated to expand at an impressive CAGR of 13.7% over the next six years.

Digital Map Market Share Insights

Key players operating in the market are ESRI, Inc.; Google, Inc.; DigitalGlobe, Inc.; Apple Inc.; HERE Holding Corporation; Getmapping PLC; Micello, Inc.; and TomTom International B.V.; among others. The companies actively participate in various processes involving data collection, data processing, designing, and manufacturing of digital maps, and they cater to different end uses across the value chain.

Key vendors focus on adopting strategic initiatives and business strategies that include collaborations, new product developments, investments related to expanding capabilities, mergers and acquisitions, and partnerships and agreements, among others. Moreover, rigorous steps have been taken to promote R&D investments to sustain the competition. With the advancements in technologies, companies have introduced web services and mobile applications for maps that provide detailed information and real-time updates to users.

Report Scope



Base year for estimation


Actual estimates/Historical data

2014 - 2017

Forecast period

2019 - 2025

Market representation

Revenue in USD Million & CAGR from 2019 to 2025

Regional scope

North America, Europe, Asia Pacific, South America, and MEA

Country scope

U.S., Canada, Mexico, U.K., Germany, France, China, India, Japan, and Brazil

Report coverage

Revenue forecast, company ranking, competitive landscape, growth factors, and trends

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Segments Covered in the Report

This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2014 to 2025. For the purpose of this study, Grand View Research has segmented the global digital map market report based on technology, usage, service, application, and region:

  • Technology Outlook (Revenue, USD Million, 2014 - 2025)

    • GIS

    • LiDAR

    • Digital Orthophotography

    • Aerial Photography

    • Others

  • Usage Outlook (Revenue, USD Million, 2014 - 2025)

    • Indoor

    • Outdoor

  • Service Outlook (Revenue, USD Million, 2014 - 2025)

    • Consulting

    • Development

    • Management

  • Application Outlook (Revenue, USD Million, 2014 - 2025)

    • Automotive

    • Military & Defense

    • Mobile Devices

    • Enterprise Solutions

    • Government & Public Sector

  • Regional Outlook (Revenue, USD Million, 2014 - 2025)

    • North America

      • U.S.

      • Canada

      • Mexico

    • Europe

      • U.K..

      • Germany

      • France

    • Asia Pacific

      • China

      • India

      • Japan

    • South America

      • Brazil

    • MEA

Key questions answered by the report
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