Earphones & Headphones Market Size, Share & Trends Report

Earphones & Headphones Market Size, Share & Trends Analysis Report By Product (Earphones, Headphones), By Price, By Technology (Wired, Wireless), By Application (Fitness, VR), And Segment Forecasts, 2019 - 2025

  • Published Date: Jun, 2019
  • Base Year for Estimate: 2018
  • Report ID: 978-1-68038-473-4
  • Format: Electronic (PDF)
  • Historical Data: 2014 - 2017
  • Number of Pages: 160

Industry Insights

The global earphones & headphones market size was valued at USD 10.52 billion in 2018 and is expected to register a CAGR of 5.9% over the forecast period. Consumer preference for enhanced audio experience, rapidly growing music industry, rising internet penetration, and advancement in mobile technology are the primary factors driving the market.

Technological advancements, such as emergence of notch-less smartphones, is anticipated to fuel product demand over the forecast period. In addition, rising demand for fashionable and attractive designs is expected to boost the product sales. Furthermore, advent of advanced technologies, such as Active Noise Cancellation (ANC) that helps eliminate background noises resulting in enhanced sound quality, is expected to boost the market.

APAC earphones & headphones market

Rising popularity and adoption of smartphones, tablets, laptops, portable music players, and other mobile devices is also expected to have a positive impact on the industry growth. The emergence of mass-market audiophile era has resulted in some significant developments in product technology and is expected to upkeep the sales over the forecast years.

The recent expansion of the market for portable audio devices, such as MP3 players, hand-held gaming consoles, and multimedia phones, is also anticipated to positively impact the product demand. Developments in this industry are characterized by the demand for high-quality sound. Asia Pacific is estimated to witness the highest CAGR over the forecast period. This growth is attributed to the enhanced sale of smartphones and tablets along with the proliferation of music streaming services.

Product Insights

The in-ear segment is anticipated to account for the maximum market share by 2025 due to growing demand for wireless earphones across the globe. Benefits, such as high sound quality offered by in-ear devices, have increased their demand. The headphones segment is also anticipated to witness considerable growth on account of technological developments in terms of product features, such as Bluetooth, Wi-Fi, infrared, and SKAA.

Price Insights

On the basis of price, the market has been segregated into less than 50 USD, between 50 to 100 USD, and above 100 USD. The below USD 50 segment accounted for a significant share in 2018. Shorter product replacement cycles is the primary factor that contributed to the segment’s market share. However, the overall market is highly dynamic in nature and prices fluctuate depending on new product offerings by different companies. Higher demand for inexpensive products in emerging economies including India, China, Brazil, and Middle East will drive the segment further.

Technology Insights

Based on technology, the market is segregated into wired and wireless. The wireless segment is estimated to witness the fastest CAGR of 6.0% over the forecast period owing to advancements, such as Bluetooth, infrared, and W-Fi. A number of start-ups and well established companies, such as Samsung Electronics, Bose Corporation, and Sony Corporation, are focusing on developing innovative products. This is further expected to boost the demand for wireless products.

Application Insights

Based on application, the earphones and headphones market is categorized into fitness, gaming, Virtual Reality (VR), and music & entertainment. Virtual reality is expected to be the fastest-growing application segment at a CAGR of more than 14% over the forecast period. Rising need to enhance the VR experience is driving the segment demand.

Global earphones & headphones market

For example, in April 2016, Plantronics, Inc. collaborated with Sony Corporation to design headphones to enhance the VR experience with PlayStation VR. The fitness application segment is also expected to witness rapid expandion on account of rising usage of earphones and headphones in gyms. The gaming segment is also anticipated to register a strong growth over the forecast years owing to increasing product demand in the segmetn.

Regional Insights

North America accounted for over 25% of the global revenue share in 2018 due to the well-established market coupled with high technology penetration in the region. Constant R&D and advent of new devices due to the presence of key companies, such as Beats Electronics, Bose Corporation, and Sennheiser Electronic, in the region will drive the earphones and headphones market further.

Asia Pacific is expected to be the fastest-growing market with a CAGR of 7.6% from 2019 to 2025. This is attributed to the rising consumer disposable income levels in the region, especially in developing countries like China and India. Furthermore, a number of prominent companies are investing in such economies owing to low-cost labor, which is also likely to contribute to the region’s growth. However, easy availability of counterfeit products may hamper the industry growth.

Earphones & Headphones Market Share Insights

Some of the key companies in the market are Apple, Inc.; JVC; Sony Corp.; Skullcandy, Inc.; Bose Corp.; Sennheiser Electronic; and Shure, Inc. Most of these companies focus more on enhancing the product quality by adopting advanced and innovative techniques to strengthen their market presence. For instance, in September 2018, Skullcandy, Inc., launched new wireless headphone, Riff Wireless.

The product includes bendable band and is equipped with Bluetooth and Rapid Charge technology. Companies are also focusing on increasing their network and customer base to sustain the heavy competition. For instance, in September 2018, Beats by Dre formed merchandizing and marketing partnership with National Basketball Association (NBA) to be the official and the only wireless speaker, headphone, and audio partner for NBA.

Report Scope

Attribute

Details

Base year for estimation

2018

Actual estimates/Historical data

2014 - 2017

Forecast period

2019 - 2025

Market representation

Revenue in USD Million, Volume in Million Units, and CAGR from 2019 to 2025

Regional scope

North America, Europe, Asia Pacific, Latin America, and Middle East & Africa

Country scope

U.S., Canada, U.K., Germany, France, Russia, Benelux, Denmark, Finland, Norway, China, India, Japan, Korea, New Zealand, Brazil, and Mexico

Report coverage

Revenue forecast, company share, competitive landscape, growth factors, and trends

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Segments Covered in the Report

This report forecasts revenue and volume growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segmetns from 2014 to 2025. For the purpose of this study, Grand View Research has segmented the global earphones & headphones market report on the basis of product, price, technology, application, and region:

  • Product Outlook (Volume, Million Units; Revenue, USD Million, 2014 - 2025)

    • Earphones

    • Headphones

  • Price Outlook (Volume, Million Units; Revenue, USD Million, 2014 - 2025)

    • Less than 50 USD

    • Between 50 to 100 USD

    • Above 100 USD

  • Technology Outlook (Volume, Million Units; Revenue, USD Million, 2014 - 2025)

    • Wired

      • ANC

      • Others

    • Wireless

      • ANC

      • Bluetooth

      • NFMI

      • Smart Headphones

      • Others

  • Application Outlook (Volume, Million Units; Revenue, USD Million, 2014 - 2025)

    • Fitness/Sports

    • Gaming

    • Virtual Reality (VR)

    • Music & Entertainment

  • Regional Outlook (Volume, Million Units; Revenue, USD Million, 2014 - 2025)

    • North America

      • U.S.

      • Canada

    • Europe

      • U.K.

      • Germany

      • France

      • Russia

      • Benelux

      • Denmark

      • Finland

      • Norway

    • Asia Pacific

      • China

      • India

      • Japan

      • Korea

      • New Zealand

    • Latin America

      • Brazil

      • Mexico

    • Middle East & Africa

Key questions answered by the report
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