Moringa Ingredients Market Size, Share & Trends Report

Moringa Ingredients Market Size, Share & Trends Analysis Report By Source (Leaves, Seeds, Oil), By Application (Food & Beverage, Cosmetic & Personal Care, Pharmaceutical), And Segment Forecasts, 2020 - 2027

  • Published Date: Jun, 2020
  • Base Year for Estimate: 2019
  • Report ID: GVR-4-68038-701-8
  • Format: Electronic (PDF)
  • Historical Data: 2016 - 2018
  • Number of Pages: 125

Report Overview

The global moringa ingredients market size was estimated at USD 70.6 million in 2019 and is expected to expand at a compound annual growth rate (CAGR) of 8.8% between 2020 and 2027. Moringa powder is measured as a highly nutritious food and comprise of several healthy compounds such as vitamin B1, vitamin A, calcium potassium, folate, zinc, and iron. Furthermore, the product contains no harmful cholesterol and is also very low on fats. Moringa is a significant part of Indian cuisine. Growing demand for food supplements on account of increasing geriatric population, rising disposable income and growing awareness about nutrition is expected to drive demand in the Asia Pacific. Increasing demand owing to its low price and nutritional properties is fueling the industry growth.

U.S. moringa ingredients market size

Furthermore, the constantly shifting socioeconomic status, the consumer has now become more anxious about their health. Consumption of natural products of plant origin having less significant side effects has gained immense popularity for the last few years. Also, it has enormous scope for foods that can impart health benefits beyond conventional nutrients.

Moringa, commonly known as drumstick has vast medicinal and nutritional benefits. The product is rich in micro and macronutrients such as carbohydrate, protein, phosphorus, calcium, iron, potassium, beta carotene, vitamins, and other bioactive compounds that are substantial for the prevention of certain diseases and normal functioning of the body.

All the parts of the moringa tree such as seeds, leaves, flowers, and roots are suitable for both animal and human consumption. The leaves-rich in minerals, protein, antioxidants, and β-carotene compounds-are used not only for animal and human nutrition but also in traditional medicine. Furthermore, moringa oil could be a good alternative for olive oil in the diet in addition to non-food applications such as cosmetics, biodiesel, and a lubricant for exquisite machinery.

The product is anticipated to witness massive gains in terms of demand owing to its rich nutritional properties. It includes a protein that is required for deficiency and tissue growth. The product comprises of a high amount of amino acids and crude protein in comparison to soybean. Furthermore, it also benefits lactating mothers and pregnant women with vitamin A and E deficiencies to enhance their children's nourishment by consuming powdered leaves.

Application Insights

The moringa ingredients market is categorized on the basis of application into food and beverage, cosmetic and personal care, pharmaceutical, and others. The cosmetics and personal care application segment registered a significant share of 19.7% in terms of revenue on account of extensive utilization of the product due to its moisturizing properties and the benefits associated with boosting collagen helpful for reducing fine lines, sagging skin, and wrinkles.

The food & beverage application segment, on the other hand, is expected to witness significant demand owing to customer knowledge regarding the relationship between health, nutrition, and food has developed as well as the increased demand to improve diets with functional ingredients from a plant source like Moringa oleifera. The plant is commonly known as the ‘natural nutrition of the tropics’. Many food nutritionists and scientists have supported the incorporation, consumption, and cultivation of Moringa oleifera.

The product is considered as a nutritionally rich source of specific micro and macronutrients. It is gaining high popularity as an ingredient in making food supplements. There has been an increasing demand for moringa leaf as a substitute food source to fight malnutrition among infants and children. Usage of the product for food fortification is growing across the globe, including Africa.

The pharmaceutical application segment is projected to witness substantial demand owing to enormous medicinal and nutritional benefits, which has recognized in the Unani and Ayurvedic medicine. Mostly every part of the plant, including bark, root, leaf, gum, seed, and seed oil, has been used for various ailments in the indigenous medicine. Various pharmaceutical properties of the product are utilized by traditional therapeutic remedies for the treatment of several diseases.

Source Insights

The demand for moringa leaf is anticipated to surpass USD 6 billion by 2027 owing to growing demand in the dietary supplements. The segment held a revenue-based market share of over 35% in 2019. Surge in consumption of the leaves for healing fever, arthritis, and other health diseases is expected to have a positive influence on the growth.

Global moringa ingredients market share

Furthermore, rising demand in herbal and botanical supplements as a part of food application may sustain market growth. Growing concerns with respect to the glutamic disorder in U.S., Germany, Japan, and U.K. may enhance the demand for plant-derived supplements.

Moreover, moringa leaves help in treating several other diseases such as hyperglycemia, asthma, flu, heart burn, dyslipidemia, malaria, syphilis, pneumonia, scurvy, skin diseases, diarrhea, headaches, eye and ear infections, and bronchitis. It also helps reduce cholesterol and blood pressure and acts as an antimicrobial, anticancer, antidiabetic, antioxidant, and anti-atherosclerotic agents.

Moringa seed and oil industry size may register a CAGR of around 8% in terms of volume over the forecast period owing to its demand in the cosmetic and food industries. Growing demand in the cosmetic segment on account of its functional properties such as moisturization, non-GMO, and oxidation stability shall promote growth.

There has been an increasing demand for moringa seed ingredients on account of various useful medicinal and nutritional benefits of the product. It helps in treating hyperthyroidism, Chrohn's disease, rheumatism, anti herpes-simplex virus arthritis, epilepsy, gout, cramp, and Sexually Transmitted Diseases (STDs), by acting as an anti-inflammatory and antimicrobial agent.

Regional Insights

The Asia Pacific held the largest market share of over 40% in terms of volume in 2019. The growing consumer awareness regarding the health and nutritional benefits of moringa is one of the significant factors driving the industry in developing nations such as China, India, and the Philippines. Additionally, a change in dietary choices of consumers is also expected to increase the high demand for the product on account of the increasing trend of veganism that is paving the path for plant-based food products.

Asia Pacific is expected to witness substantial CAGR of 7.8% in terms of revenue during the forecast period, on account of rapid urbanization resulting in altering food consumption preferences and patterns, growing consumer inclination toward workouts, and rising consumption of food supplement products among consumers are significant factors projected to support the market growth.

North American countries such as the U.S. and Canada are expected to witness increased demand over the forecast period owing to consumer inclination about the plant-based ingredients. Such inclination is encouraging the producers to utilize plant-based ingredients to enhance cosmetics, food, and supplements items. Moreover, rising concerns over healthcare are also helping the development of market expansion.

The product is gradually gaining popularity in Europe with rising applications in organic food supplements. Dried leaves of moringa are sold for an extensive range of health and nutritional benefits, based on the level of chemical composition and antioxidant activity. The surge in the global demand for moringa can provide opportunities for a supplier. India is currently the dominant supplier.

Key Companies & Market Share Insights

Key companies have implemented acquisition and mergers and new product launches as key strategies to sustain the competition. Acquisition and mergers facilitated the companies to expand their product reach and also to improve product quality. Whereas, introducing new products to the market has supported the companies to offer better quality products meeting the changing consumer trend across the industry.

The market has been witnessing key developments in terms of portfolio expansion and product innovation, among others. Companies have been proactive in commencing strategies to gain a competitive advantage in the market. However, the presence of internationally-renowned players in the moringa ingredients space is likely to lead to increased instances of mergers and acquisitions over the forecast period, given the inability of smaller and privately-held players to compete with international market participants in terms of revenue generation, regional/ global presence, and establishment of distribution channels. Some of the prominent players in the moringa ingredients market include:

  • Earth Expo Company

  • Ancient Greenfields Pvt Ltd

  • Kuli Kuli, Inc.

  • Grenera.Com

  • Saipro Biotech Private Limited

  • Herbs & Crops Overseas

  • Organic India Pvt Ltd.

Moringa Ingredients Market Report Scope

Report Attribute

Details

Market size value in 2020

USD 71.38 million

Market size volume in 2020

13.2 tons

Revenue forecast in 2027

USD 138.4 million

Volume forecast in 2027

24.1 tons

Growth Rate

CAGR of 8.8% from 2020 to 2027

Base year for estimation

2019

Historical data

2016 - 2018

Forecast period

2020 - 2027

Quantitative units

Volume in Tons; Revenue in USD Million & CAGR from 2020 to 2027

Report coverage

Revenue forecast, company ranking, competitive landscape, growth factors, and trends

Segments covered

Source, application, region

Regional scope

North America; Europe; Asia Pacific; Central & South America; Middle East & Africa

Country scope

U.S.; Canada; Mexico; Germany; U.K.; France; Spain; China; India; Japan; Philippines; Brazil; Argentina; South Africa

Key companies profiled

Earth Expo Company; Ancient Greenfields Pvt Ltd.; Kuli Kuli, Inc.; Grenera.Com; Saipro Biotech Private Limited; Herbs & Crops Overseas; Organic India Pvt Ltd.

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Segments Covered in the Report

This report forecasts volume and revenue growth at a global, regional, and country level, and provides an analysis of the latest industry trends in each of the sub-segments from 2016 to 2027. For the purpose of this study, Grand View Research has segmented the global moringa ingredients market report on the basis of source, application, and region:

  • Source Outlook (Volume, Tons; Revenue, USD Million, 2016 - 2027)

    • Leaves

    • Seed

    • Oil

    • Others

  • Application Outlook (Volume, Tons; Revenue, USD Million, 2016 - 2027)

    • Food & Beverages

    • Cosmetics & Personal Care

    • Pharmaceuticals

    • Others

  • Regional Outlook (Volume, Tons, Revenue; USD Million, 2016 - 2027)

    • North America

      • U.S.

      • Canada

      • Mexico

    • Europe

      • U.K.

      • Germany

      • France

      • Spain

    • Asia Pacific

      • China

      • India

      • Japan

      • Philippines

    • Central & South America

      • Brazil

      • Argentina

    • Middle East & Africa

      • South Africa

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