The global prebiotics market demand was 623.5 kilotons in 2015, growing at a CAGR of 8.0% from 2016 to 2024. Growing use of prebiotics in the dairy industry due to its health benefits is projected to augment demand over the forecast period. In addition, growing technological advancements in developing inulin and oligosaccharides are likely to replace sugar that is anticipated to drive the market over the forecast period.
Growing demand for supplements along with rising consumer perception regarding the health benefits of fiber is expected to promote the growth over next seven years. Rising cultivation and harvesting of prebiotic natural herbs in Europe is further projected to drive the market.
Rising investment in Research & Development (R&D) by companies to develop new ingredients coupled with growing acceptance among consumers to pay a premium price for food products that contain prebiotic ingredients has enabled the manufacturers to drive the active health management programs which in turn likely to drive the market growth over the forecast period.
Prebiotics has a wide variety of applications including the texture enhancement and sweetens taste without any sugar content in food and beverages industry. The growing concerns with respect to sugar diseases are expected to drive the product growth over the forecast period. In addition, the major prebiotic ingredients such as inulin and fructo-oligosaccharide (FOS) find their demand from products that require low-calorie sweetening taste, thus propelling the overall prebiotic sector growth over the forecast period.
Inulin ingredient dominated the global prebiotic industry, accounting for 38.06% of global market revenue in 2015. The rising demand inulin in drinks and baked goods is expected to play a major role in driving market growth over the forecast period. Global product demand for galacto-oligosaccharides (GOS) was USD 637.3 million in 2015, growing at an optimistic CAGR of 9.6% from 2016 to 2024. The rising demand in the manufacturing of synbiotics and growing applications in infant foods is expected to propel demand over next eight years.
The growing application of fructo-oligosaccharide (FOS) in dietary fibers and its ability to prevent gastro-intestinal diseases is expected to boost the market demand over the forecast period. The revenue share of FOS is expected to reach 22.96% by 2024 owing to increased use of FOS for people suffering from bacterial infections in long-term care facilities and hospital wards. The demand for mannan-oligosaccharide (MOS) ingredients is rising due to the growing demand for prebiotics in animal feeds. However, the shortage of MOS ingredients and increased cost of raw materials is expected to restrain the market.
Food & beverage dominated the global prebiotics industry, accounting for 82% of global market volume in 2015. The presence of healthy promoting colon microorganisms in product-based food & beverages is expected to boost the application of prebiotics in food & beverages.
Global prebiotics demand for animal feed was USD 281.9 million in 2015, growing at an optimistic CAGR of 10.5% from 2016 to 2024. The growing importance of animal proteins and fortification of animal feed with bacteria that improve the gut health of animals is expected to boost the demand of prebiotics in animal feed.
Rising consumer awareness towards the consumption of protein for sustaining ideal nutritional levels and retaining the muscle mass is expected to boost the market demand of these products. Moreover, active and healthy lifestyle coupled with rising awareness concerning protein benefits is expected to play a crucial role in promoting the usage of dietary supplement products
The aging population and the growing concerns regarding gut health are the major driving forces for the demand of the product in various applications. The rising consumer spending on products that improve the health of intestines in expected to boost the demand of the market over the forecast period.
In terms of revenue, Asia Pacific market is anticipated to witness a CAGR of 10.7% from 2016 to 2024. The demand is driven by countries such as Japan, China, and India that have a high population and have a high consumption of dairy products. For instance, the total domestic dairy consumption in China increased by 0.8% to 39,425 tons by 2015.
In addition the prebiotics market in Australia is driven by search for food-based drug substitutes and combat-related lifestyle diseases. Their role in controlling obesity and gut-related diseases is expected to boost the demand for prebiotics in this country. The growing interest in dairy products is expected to boost the demand for prebiotics in this country.
The demand is expected to grow in the near future owing to growing consumer awareness and aging demographics in this country. Australia’s dairy industry is also maturing and adapting to changes in the global market which is expected to boost the market demand for prebiotics in this country.
Europe market dominated the global prebiotics industry expected to witness a CAGR of 10.2% from 2016 to 2024. Product diversification and its growing importance in the food and beverage industry is expected to propel the market. North America is expected to witness growth rate of 9.7% from 2016 to 2024. Increased disease occurrence including BSE, PEDv, and swine flu in the U.S. has resulted in increased importance of animal feed ingredients for ensuring good quality feed among manufacturers.
Income in Brazil, Argentina, and China are expected to boost dietary supplements consumption and fuel prebiotics demand over the forecast period. Rising domestic demand for meat in major countries such as Brazil, Argentina, and Chile is expected to play an important role in augmenting market growth.
Prebiotics industry is fragmented with large number of companies involved in the extraction and processing of prebiotics from raw materials. Some of the major manufacturers include Cargill Inc., Kraft Foods Group, Inc., Abbott Laboratories, Beneo GmbH and Bright Food (Group) Corporation Limited. Companies are focusing on setting up R&D with technological rise in extracting and refining the raw materials coupled with adoption of new food manufacturing technologies.
The companies are increasing strategic expansions, mergers & acquisitions and new product development activities in the area of introducing innovative food & beverage products that provide weight loss, calorie reduction, and fat control techniques this is expected to augment the demand for prebiotic ingredients. Huge production base and industry presence of starch manufacturers such as ADM, Cargill Foods and Beneo in North America and Europe are expected to cater to the growing domestic prebiotics demand.
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